How To Write A Perfect Sales Letter First

Before you actually write the e-book we are going to write the sales letter first. Now I suggest you write it in Microsoft Word and save it. Then we can transfer it to the main Sales site Page For more detail go to: www.gurus-apprentice.com. when we are designing our basic site in step 5

The main reason we are writing our sales copy before we ever write a word in our e-Book is because it hasnt actually being created yet, which means there is absolutely no limit what you can write in your sales letter. The sales letter doesnt fit the e-Book; its the other way around.

Remember the most important part of your page design is your actual sales copy. A fancy website and graphics help but the key is in the words used

This is the structure that you should use for your sales copy. If you check out the best sales letter they will all follow this formula?

The main function of the header/title is to grab the readers attention. The header should be displayed in a large, bold font. This demands your potential customers attention and intrigues them to read further on. For more detail go to: www.killer-sales-letters.com. Include your logo or e-Book cover (discussed later on) close to the header. If you header is not well designed you run the risk of losing the potential customer straight away. Spend time creating your header.

This section promises the potential customer a huge benefit which is almost too good to be true. Its ok if its a bit too unbelievable the testimonials will take care of that. Here is an example of such a headline

In this section you include testimonials that old/new customers have sent you about your product or service. You probably dont have any customers yet so email some potential ones your e-book for free in exchange for a testimonial. When you do start selling you can always ask a new customer for one.

In this section you will give info on what your product or service is about. You should show your customers a list of problems in this area. Agree with the customers, on how frustrating these problems can be and how you, yourself dealt with these problems. The key is to show the person that you have a deep understanding in this area and you are an expert on the subject. That is very important.

This section is basically telling your potential customer of the benefits they will receive from purchasing your product. Show your potential customers the enjoyment they will get from using the product. Give them as much information on your product as you can. Use bullet points to emphasize the benefits. Put in another testimonial just to remind the person that its all true. Keeping their trust is highly important.

http://www.sales-letters-creator.com
http://www.sales-letter-secret.com

Offering a guarantee to your potential customers takes the risk off their shoulders. A good guarantee is the final bits in the jigsaw that will make the person finally purchase the product. The agreement is such that if the customer is not happy with their purchases then can get a full refund. You must remember that lots of your potential customers will be first timers therefore a guarantee puts their minds at ease. Guarantees can be 30 day, 60 day, or lifetime; however such guarantees must be backed up with an exceptional product.

How Your Business Can Benefit With Video Surveillance In Chicago, Il

When you are running a business, the most important thing that you need to keep an eye for is ensuring appropriate security for your business premise, assets and of course your employees. While the traditional concept of security was always associated with appointing security guards, things have evolved remarkably with the passage of time. In present times, video surveillance is considered one of the most effective ways of ensuring security for residential as well as business premises.

Wondering how you can benefit by installing video surveillance system? Here is what you need to know:

With video monitoring you can efficiently keep track of who is entering and leaving your business premise.

Because video surveillance in Chicago, IL provides real time monitoring, it helps you view all that is happening in your business area even when you are away from your office.

All the incidents taking place in your business area are recorded. In the event of a mishap, when police investigation is required, these recordings can be immensely helpful.

In case an employee make compensation claims for injuries they have suffered while being on duty, recordings provided by the security cameras can help determine the validity of their claim. This can save you a good deal of money you would have needed to spend due to false claims made by an employee.

Through video monitoring, you can keep a watchful eye on your employees and evaluate their professional performance. As a matter of fact, when your employees know that security cameras are being used to monitor them, they make extra efforts to prove their efficiency and dedication. Consequently, video surveillance in Chicago, IL can contribute effectively to enhance employee productivity.

If at any point of time you suspect that one or more employees are engaged in unethical practices like theft, installing security cameras can provided you necessary proof needed to verify your suspicion.

Surveillance systems are available in a wide range of sizes and shapes. It is important however that the right system is installed as per your requirements, conveniences and budget to ensure efficient video surveillance. A reputed and reliable installer can provide you customized solution catering perfectly to your business needs and interests.

A structured cabling system plays an important role in ensuring effective and organized access control system. Structured cabling in Milwaukee, WI serves the purpose of providing a device independent infrastructure for telecommunications, data and VoIP.

In earlier times, a building’s network comprised multiple wiring systems, each having a different standard and protocol. However, this system made it difficult to manage the network and transmit data in any format. In present times, structured cabling presents a number of advantages in terms of maintenance, flexibility, obsolescence, reorganizing and management.

A reputed installer of video surveillance in Chicago, IL can provide all the assistance and guidance you need to know the key benefits of video monitoring and to choose the device that best suits your requirements and budget. They also provide solutions for structured cabling in Milwaukee, WI to ensure organized and precise functioning of your surveillance system.

The Reasons of Initiating Reform And Innovation

In 2008 year the financial storm changed the situation of
international sports trademark in the Chinese mainland bazaar. It was
said by the Bao Cheng Group Annual Report 2009 that pattern that Nike,
Adidas was prevailing in mainly market, which was shaped in Chinese
sports requisite field for many years, was altering and the continent’s
trademark was increasing. In this context, Nike, Adidas must seek more
fine and deep sales in domestic market channels. At this time, Bao Cheng
group took advantage of an opportunity to create a new brand in
domestic sales market-Bao Yuan shoemaker. In 2009, Cai Qi ,who is the
managing director of Bao Cheng International Group and the president of
Yu Yuan Industrial Group, announced the Bao Cheng group would take the
long-term strategy of diversified management to change a single foundry
pattern and they would start a company with the concept of Bao Yuan
shoemaker to sell their own products.

Cai Qiongwen told reporters that the products of
BaoYuan shoemaker included both famous sports brand such as Nike,
Reebok, Lining that manufactured by Bao Cheng Group and its own brand
name, such as movement life footwear brand FOOT SPORTS, fashion female
shoes brand RYEE, etc.

It is the true origin for Bao Cheng Group
to create its private trademark of native sale. The added value of the
products under its own brand name is much higher than OEM, and its gross
margin is higher than OEM many times.

However, the action that
Bao Cheng Group intends to create their own brand is just a big fear of
sporting goods field. The risk will be very high to develop their own
brands. If Bao Cheng evolves its private trademark, the primary problem
is that how to keep the fellowship with brand firms. The world famous
brand all put the whole confidential design to share with Bao Cheng
without reservation. If Bao Cheng creates its own brand name, the brand
will probably be the enemy of brand firms, and may be the number one
enemy, and thus brand relations of cooperation can not keep going.

Then how Bao Yuan shoemaker step over the business dangerous line between a trademark customers and foundry business?

Based
on the industry professors, the Bao Yuan shoemaker and Sheng Dao
biggest distinctiveness is that Sheng Dao is a single-product stores,
and the Po shoemaker is the number of international brands and brand
integration multi-brand stores. So the agency and international brands
under its own brand name not only don’t conflict but also can be
complementary to each other.

Transnational trademark and private
trademark have different characters. There is no competition, instead
they meet a family of consumer one-stop needs through various product
lines combination and achieve win-win way. After a joint cooperation
with transnational trademarks such as Nike, Adidas, and doing a market
survey deeply, the first flagship store of the Bao Yuan shoemaker
started in Shanxing Town in Zhongshan City on the summer in 2010.

Simple Strategies For Hair Salon Marketing

Hair Salon owners need to realize that their business is more about Hair Salon Marketing than it is about Hair Dressing. It doesnt matter how good a product and service they have in their hair salon, if they have no clients then they have no business. The best way to get new and recurring clients is to have a hair salon marketing strategy.

Hair salon marketing doesnt have to be complicated. Here are some simple strategies that may be useful to any hair salon owner:

1.Identify Your Target Market. Who is your ideal customer? Try and be as specific as you can, age, profession, geographical location etc. The more specific you can be, the easier for you to know how to find your target market and then how to market to them.

2.Referral System. Does your business have a referral system? You should be 100% confident that the service you are providing to your clients is the best and that your clients appreciate what you do. That is a great way to advise your current clients that your business grows by way of referrals. Who can they refer to you. As an incentive, for every new client that is referred to you, you should provide something of value to the client that made the referral as a way of showing your gratitude.

3.Previous Clients. Most hair salons have a Database loaded with ex-clients. How about rejuvenating them back to your business. Write, email, send a Postcard or call them. Do something to remind them that you are still around. Offer a Special Promotion for them to come in for a treatment.

4.Provide the Best Service. This truly is an oldie but a goodie. Giving the best service and best quality speaks volumes about who you are. It provides a great sense of value to your client who feels they have received that extra special treatment. Who wouldnt want to stay a loyal client to someone who provides exceptional service and great results? And whats more, they are going to feel more comfortable referring their friends to you. So provide quality and great service and the money will follow.

5.Internet Marketing. Consumers are quickly changing their behaviours in looking for local products and services. The internet is now the most powerful advertising and marketing platform in the world. Your business needs to have a marketing website and that website needs to be positioned on the front page of Google for the best results. The investment may be a little high at the outset, but the return on your investment will quickly turn that in to your advantage. Find a good Internet Marketing Consultant NOT A WEB DESIGNER.

6.Joint Ventures. Who can you joint venture with for a mutual benefit? They dont have to be in the same industry. What about the local 5 star Hotel, or the local New Car Dealer? Set up a system where you provide a coupon for a Free Hair Treatment and a basket of products for their premium clients of the month? How many of those clients will come in for the Free treatment and their basket of goodies? Most of them. Then it is up to you to provide that exceptional service and quality to then retain that person as a client.

7.Conversion and Retention Rate. Look closely at the rate of conversion from enquiry to becoming a client. If you are having plenty of enquiry and yet no conversions then ask yourself why. What are you and your staff saying or projecting to your prospect that do not want to do business with you. This could be the turning point in your business if you understand where youre going wrong and how to fix it. Also look closely at your retention rate. Contact the clients who have not returned and ask them to help your quality assurance for your business. Ask a few quick questions around what they liked and disliked about your hair salon. This is valuable information and should be able to really improve your business.

These simple strategies can help your Hair Salon Marketing immensely and if implemented you will certainly see a positive change in your business. Every single person in your salon needs to be on the same level as you. Customer care needs to be a priority at every step of your business.

Every success to you and your business. Implement the simple Hair Salon Marketing strategies and watch your business explode.

Drop Cards – A Favored Offline Attraction Marketing Approach

Drop cards are by far one of my favorite offline attraction marketing methods. If you want to use attraction marketing strategies outside of the internet realm and do not have a big advertising budget, then you’ll love drop cards.

Drop cards can be utilized anywhere that you can set a piece of paper. The greatest thing about drop cards is that you are simply using attraction marketing where ever you go and do not have to bother with speaking to anyone who is not fully interested in what you are providing.

Drop cards are a folded up piece of paper that look like money when on the ground or dropped wherever. Just for a second, suppose if you were strolling in the airport and spoted some money folded in half and laying on the ground. Would you pick it up? Hell yes you would if nothing more than just the sheer curiosity to find out if it is real or not. Once a person picks up one of these drop cards they open it up and see that it is an advertisement for your business.

You can use any memorable phrases that you want such as “Best Home Based Business… Period” along with a website for them to visit. There are many different ways to use drop cards and I have my favorites. Here are some fascinating methods you can utilize drop cards in your offline marketing that I got straight from one of my partners who is know as the king of drop cards, Cedrick Harris. He has been using these drop cards for years and sponsors 1-2 new reps per week.

Below is a list of separate ways to make use of drop cards

#1 Gas Stations – This is my preferred since I have to gas up my vehicle to go places anyway. I’m already there so I pull up to the pump, stick my credit card in the slot to pay. Once I have payed and get under way to fill up my car, I take out a drop card and stick it in the credit card slot. Then I ensue to go to each pump and put one in each credit card slot. Now visualize about this for a minute . How many people do you know who actually goes inside to pay for their gas? Not too many. Because they are paying by credit card, they have to remove my drop card before they can put their card in to pay. Of course they will look at it because there is money hanging out. They might put it in their pocket and study at it later, or they could just drop it on the ground. If they drop it, it will still be collected up by somebody else.

#2 Bookstore and Libraries – This is a great place to specifically target entrepreneurs. I like to grab a handful of drop cards and go into a local bookstore such as Barnes & Noble. First, head over to the magazine section and put drop cards in every magazine that an entrepreneur might view such as “Success Magazine”. Then you can walk over to the book sections and put drop cards in any kind of book you can imagine of such as books like Rich Dad Poor Dad, Cashflow Quadrent etc.

#3 Grocery Stores – Most grocery stores have a magazine isle as well. You can put drop cards in those and on your way out you can put them in Real Estate magazines, auto trader and wheel deals. People who are probing through these are going to be increasing their bills.

#4 Waiting Rooms – Whether you’re waiting for a hair cut or an session with the doc, there are magazines galore to study through while you wait. You can grab a bunch of magazines and pretend you cannot find anything good to read. Instead, your putting drop cards in each one.

#5 Restaurants – This is another one of those great opportunities I learned from the master himself Cedrick Harris. Once you finished eating your meal it’s time to pay the tab and give a tip. Now this only works if you tip well so don’t be cheap. You can do this a couple different ways depending on what you are comfortable with. You can just include a drop card with the tip and walk away. You can also write a quick note on a napkin or on the back of the receipt saying something like “Thank you for the great service you gave us. I decided to leave this for you in case you keep your options open.” And finally, you can really say directly to them, “Would you be interested in a side project if it did not interfere with your current job?” Of course they will say yes. Then you say, “Okay I’ll leave something special here for you to take a look at and see if it is a fit.”

#6 Newspaper Stands – You can go to a newspaper stand to buy your newspaper. Once you pull one out, keep it open and stuff drops cards in each one of them. You just did some highly cost-effective advertising.

#7 In Airports and Planes – Whenever you are heading to fly somewhere you can make use of drop cards the whole way. When you’re in the airport you can casually sit down and throw a drop cards on the ground and step on it quickly so no one sees you do it. Then get up and walk away without looking back. When you’re in the airplane you can put some in the sky mall magazine in each of the 3 seats in front of you. Individuals read through these all the time with the goal of finding something new they didn’t even know existed.

Drop cards are the easiest and most cost-effective way to implement attraction marketing offline. You can get creative and just have fun with it. The greatest thing is that you can simply blend it into your everyday routines without much extra time spent.

Now there are several different kinds of drop cards that are around. There are ones that somewhat resemble the real thing and then there are the ones that easily look like money. And I mean that if you saw a $100 bill folded in half next to a drop card fold in half… you couldn’t tell the separation, right down to the kind of paper.

So if you do not have a place to purchase drop cards, I advise getting the best available from from my man Cedrick Harris the Drop Card King. These are the $100 bill drop cards that actually look like the real thing. He has a really great deal going right now at The Drop Card King.

Animation Career & Top Animation Institutes In India

Animation in India has emerged as one of the most promising career options. One can make out the same from the wide-ranging Television Programs, cartoons, advertisements, animated movies, and computer games that are created to cater to varied entertainment requirements. Today, a large number of government and private animation studios & production houses can be seen mushrooming around and proving immense career opportunities in the field of Animation. So, what are the career opportunities in Animation and from where one can get specialization in it? Continue reading to find out the answer.

Career Opportunities In Animation:

Indeed, an artistic mind can do wonders and world eventually recognizes it. The same holds true for an animator who has a vast number of career opportunities to explore. Below-mentioned are some of the jobs that one can get as animator:

Modeler

Story Broad Artist

Character animator

Background artist

Layout artist

2D animator

Scanner operator

Compositing artist

Special effects artist

Audio & video specialist

Texture artist

Rigging artist

Clean-up artist

Lighting artist

Editor

Key frame animator

Rendering artist

3D animator

Compositor

Top Animation Institutes In India Are As Follows:

To kick start your career in the field of animation, first get specialization as animator from any of the leading institutes mentioned below:

Arena Multimedia

National Institute of Information Technology (NIIT)

Tekno Point Multimedia

Picasso Animation

Maya Academy Of Advanced Cinematics (MAAC)

Whistling Woods International

MasscoMedia, Noida

Zee Institute Of Creative Arts (ZICA)

The Toonz-Webel Academy

The JJ School Of Arts

Hearts Animation Academy

Global School of Animation

Apeejay Institute of Design, South Delhi

Escotoonz Animation

Institute Of Multimedia Arts & Graphic Effects (Image) Bangalore, India

Dhiyoh International School of Design (DISD), Pune, India

Get admission in the leading Animation Institute, if you want to have bright Animation Career. Well, there are several ways that you can choose to find information about the Top Animation Institutes in India, but to get right and complete information, choose to contact SabkaCareer. It is one of the widely known names as Online Education Portal. The professionals at SabkaCareer are there to guide you about the top most Animation Institutes in India as well as will help you to understand the scope for Career in Animation. Visit and know in detail about the right Course, College, Tutors, Scholarships, Trainers, etc.

Do I Need An Abpi Qualification Necessary For A Veterinary Sales Job

The ABPI (Association of British Pharmaceutical Industry) was founded in London, England in 1891 and was traditionally known as “The Drug Club”. The headquarters for this company is located in London, England, where the organization’s primary function is to act as an association for the pharmaceutical trade for companies in the United Kingdom producing medicines for humans. Its secondary task is to provide complimentary resources, such as pamphlets, to schools in the United Kingdom in order to facilitate and promote science and its applications in the industry. These pamphlets are aimed at providing information to patients and healthcare professionals, in addition to providing information about associated careers.

In the first three to six months in the United Kingdom, the new sales person will typically spend time learning their territory, the customer, and the product. Medical Sales Representatives are also required to pass the ABPI within two years of accepting a job as a Medical Sales Representative. After two yearsare over, the representative will be unable to work in their profession without this qualification. Traditionally, the hiring company will cover the expenses associated with qualifying for the examination and will offer an option for eLearning or distance learning at home.

Veterinary Sales positions are highly competitive due to the specialized nature of customers that are served by the Veterinary Sales Representative. While existing Medical Sales Representatives and Pharmaceutical Sales Representatives are often considered for these positions, because of their ability to cope with complex terminology and concepts within the medical field, veterinary nurses and/or other animal-based educated individuals are preferred. Candidates with the latter qualifications should typically possess a 2.2 grade point average or above in their course of study.

As with any other Medical Sales position, Veterinary Sales Representatives will be required to visit customers every day; set goals and then meet or exceed those goals; be persuasive and encourage interaction with the customer; be knowledgeable, organized, plan ahead, and obtain a high degree of autonomy. Veterinary Sales Representatives should possess a certain level of proficiency to quickly identify the needs or key services of the veterinarian’s practice, so the representative can therefore select the products most beneficial for the client. One of the benefits to Veterinary Sales over Medical Sales is that it’s typically easier to obtain an appointment with a veterinarian, than it is with a physician due to sheer volume of human patients seen over animals.

Since ABPI, by definition, is associated with medication for humans, Veterinary Sales Representatives are expected to have a high degree of competence and expertise in their industry, but there are no ABPI code requirements or constraints. The ABPI qualification would be deemed informative and useful for background as some of the information would be transferable. However, the qualification would not be aimed toward veterinarian medicines. Many Veterinary Sales Representatives may already possess the qualification from a previous Medical Sales Position or a Pharmaceutical Sales Position. However, new Veterinary Sales Representatives may secure the qualification and membership in the association; however, for networking, edification, and other reasons, such as their peers have the qualification.

Car Park Investment Or Car Parking Investment-a Beneficial Investment

Car Park Investment or Car Parking Investment is now considered a lucrative and profit-earning investment. With the ever-growing increase in the number of roads that are plying on the road there has been an increasing demand in the amount of parking space for cars. The need for such space is growing every single day with the number of car owners increasing each day. Parking these cars has become a real headache and of utmost importance. Car Park Investment or Car Parking Investment has been the ideal solution to such problems.

Nowadays we can find a lot of people interested in investing in buying property for lending out space for Car Park Investment or Car Parking Investment. Such Car Park Investment or Car Parking Investment is made where there is a lot of population residing and in congested and commercial areas mostly around the centre of the city or hub. Investing in car parking lots around shopping malls are a great idea if you want to make the best profit out of leasing out such parking space. With the rise in the number of cars everyday the price of such parking space is getting costlier and selling like hot cakes.

Such Car Park Investment or Car Parking Investment is gaining tremendous popularity and response in countries like U.K, Dubai and U.S.A. Most of these car parking spaces are leased out on a long term basis within a commercial building or complex. Car Park Investment or Car Parking Investment is a good way of getting a consistent and monthly flow of income rate. According to a recent survey and poll, it has been found that the drivers in London followed by the drivers in Birmingham, Glasgow and New Castle spending the maximum amount of time looking and hunting for car parking space.

Car Park Investment or Car Parking Investment has been a boon in disguise for those owning cars because parking car is really a struggle and troubles-some job in crowded places. Again if the Car Park Investment or Car Parking Investment is made in a location which is easy to access and commute and it can reap great benefits for the same reason. So while investing in space to be rented out for car parking make sure that is located as such that car owners can drive in easily without the distance and space being a hindrance.

Car Park Investment or Car Parking Investment is diversified property investment as we can find more and more people taking the risk of Car Park Investment or Car Parking Investment. Countries like New Zealand and Australia are also showing great interest in making such investments. This goes to prove that it is a really booming business venture which can actually help you in earning the maximum profit and gain. There is no doubt in the fact that it will entail you to reach newer heights in your business making goals.

Research Firm Cso Insights Identifies Sales And Marketing Pain Points And Opportunities For

SALT LAKE CITY, UT, November 22, 2014 TreeHouse Interactive (www.treehousei.com), the technology leader in on-demand marketing automation platform (MAP) solutions, today announced that the 10th annual Lead Management and Social Engagement Study, conducted by sales and marketing effectiveness research firm CSO Insights, is available for download exclusively from the TreeHouse web site. The study reports that email marketing campaigns, above all other methods of engaging prospects, deliver the best quality and quantity of sales and marketing leads. In fact, nearly 55 percent of leading companies surveyed reported an increase in lead conversions when lead nurturing was utilized. The report details the campaigns which delivered the best quality and quantity of leads and plans for investments in those areas in 2015. The findings support the case for integrating a MAP solution such as TreeHouse Interactive’s Marketing View, for greater business gain.

Key findings from the report include:
Email marketing was reported to be the top performing method of generating the best quality and quantity of leads
Nearly 55 percent of leading companies surveyed reported an increase in lead conversions when utilizing lead nurturing
Top marketing objectives leading enterprises had for 2014 include capturing new accounts, optimizing cross-sell and up-sell opportunities, optimizing new product introductions, and improving renewal rates
Common problems reported were poor data quality for both prospects and customers, and the fact that sales personnel feel they are not supported by marketing with the right tools they need to sell
Website design and content, data quality management and social media were reported to be the three top areas where companies will increase lead generation investments over the next 12 months

“If ever there were an opportunity to justify integrating a marketing automation platform to improve lead management and social engagementthis is it,” said Jim Dickie, author of the report and managing partner, CSO Insights. “Integrating technology within existing enterprise environments provides the ability to improve operations by automating manual processes, improving data quality, allowing for the creation and delivery of sales tools, supporting content and social media marketing campaigns, nurturing leads and ultimately increasing conversion rates.”

Download CSO Insights’ Lead Management and Social Engagement Study at http://www.treehousei.com/csoreport/.

Additional information is available by contacting TreeHouse Interactive at 801.576.8428 or [emailprotected] To learn more about Marketing View marketing automation platform, visit Marketing View resources.

Tweet This: Study by CSO Insights Supports the Case for #MarketingAutomation #MAP Technology in 2015 – http://www.treehousei.com/csoreport/

Follow TreeHouse Interactive
FaceBook: https://www.facebook.com/treehousei
LinkedIn: https://www.linkedin.com/company/treehouse-interactive
Twitter: http://twitter.com/#!/treehousei

About TreeHouse Interactive
TreeHouse Interactive delivers leading SaaS-based partner relationship management (PRM) and marketing automation platform (MAP) solutions to companies that want to get better return on investment from their partner networks and marketing efforts. Reseller View is the most complete PRM in the industry while Marketing View has been innovating marketing automation since 1998. For more information, visit www.treehousei.com or call 801.576.8428.

Key words: marketing automation, demand generation, lead generation, lead nurturing, email marketing, landing pages
# # #

TreeHouse Interactive, Reseller View, Marketing View and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owners.

Press Contact:
Denise Nelson
The Ventana Group
Danville, CA
925.837.6277
[emailprotected]
http://www.theventanagroup.com

Expedite Innovation With Idea Management Software

Idea management is defined as “a structured process of
generating, capturing, discussing and improving, organizing, evaluating
and prioritizing valuable insight or alternative thinking that would
otherwise not have emerged through normal processes.” Normally a typical
ideation process involves a storyboarding session involving a few
stakeholders. Though it results in products, it lacks innovation. This
is because only a few minds are at work and hence only a few ideas
emerge. Instead of a few minds, many minds need to be at work to bring
in different ideas. Hence, more people need to be involved during the
storyboarding session. But how to do that? Convene a meeting involving
all and sundry to churn out ideas or meet each person individually for
idea generation. None of the above, since it can only result in
unnecessary waste of time and efforts. What is required is idea
management software that

* inspires those people (both internal and
external)who work closely with the products that end up in the market to
contribute ideas

* involves more people during the
storyboarding process – clients, product engineers, analysts –
stakeholders from various product development phases

* sets up an efficient feedback system where end users’ issues can be heard and addressed

*
encourages healthy expression of suggestions by allowing all
stakeholders to put forward and resolve their concerns and contribute
towards solving problems

* provides an opportunity for all
stakeholders to better understand the product development process so
that there is no gap between expectation and delivery

Ideation
software provides a platform for people with so many diverse experiences
and backgrounds to come together for realizing a common goal. This
results in many different cost, time and process improvement related
ideas. Screening these ideas lead to not only innovative products but
also innovative business processes, workflow management and market
trends.

The following are the advantages of idea management implementation.

* New competitive products and services

* Process improvements

* Improved collaboration and decision making across teams

* Competitive advantage

* Identify hidden talent and new areas of growth

* Enhanced Brand Value and Brand Loyalty

* Transform the organization to leadership position by expediting innovation

* Foster innovation culture

* Encourage participation and generate enthusiasm in employees towards driving the solution

* Operations optimization to reduce costs and hence increased bottom lines

* Gain competitive advantage over rivals

Idea
management software is the need of the hour as it empowers the
employees with a platform to think aloud and submit their ideas and
suggestions.