The Victory of Nike Comes From the Exertion of Innovation

From
the day the heavens was created, innovation has kept on offering
nutrition to the advance of the earth. It is recorded in the Holy Bible
that the omnipotent God is the architect of the earth. At first, there
was no light in the universe. The God came up with an idea of changing
the dull planet into a vigorous one. First, light should be produced to
substitute the darkness, the God thought. Then, following His
commandment, the sun, the moon and the countless stars appeared. With
the formation of the circumstance that is suitable to human being, the
next construction was on the way. The first human being was fashioned in
the God’s form. From that moment on, human being have stepped onto the
stage of the earth. And now we are able to reside in the most suitable
world. We are able to enhance further. All these have to be owed to the
innovation from the supreme God.

Innovation
is a feature that has run through the total history of the world. And
devoid of innovation, human organization could not even stride out a
tiny move. It is a fundamental factor. It is at all times playing and
will go on playing a vital role in the establishment of a people, in the
progress of a state and in the upgrading of an individual. It is the
central part of the constantly moving wheel of history. Lacking it, no
giant nation will arise. The establishment of the gigantic empire must
be owed to innovation. It as well contributed to the founding of the
U.S.A.. What the mayflower shipped to the new continent was the
pioneering guts. The darling and determination had been well passed on
to their descendents, the present American. And because of the nerve and
innovation the American people are able to rise as the most influential
country in the earth.

In
the world that is full of fierce competition, if one could not make
full use of innovation, one will absolutely be defeaated and end its
survival. It is a globe that things renew speedily. New objects
consistently take the place of the ancient one. It is a market that
belongs to the clients. Supply is much more than need. To obtain a
victory in the fierce competition, one should obtain the support from
the clients. Bur the quality of the goods is what the consumers pay much
attention to. Thus, more desires are casted to the manufacturers. The
goods they manufactured should be qualified and fashionable at the same
time. Nike has spent much energy on the promotion of this aspect. Since
its founding, it has been working at the renewing of the products. The
corporation has been in tireless research for the tech advance and the
application of the tech in shoe making. As a consequence, the sports
shoes the corporation created are unrivaled in the area of shoe making.
The athletes are in urgent need of them. Because of the innovation in
products, no trade name can match Nike in the basketball field.

The Birth Of Louis Vuitton And Its Innovation Craftwork

Louis Vuitton is given many expectations by the noblility and
the higher social celebrities, and the billionaires from the civilian
people since the date of birth as the top international luxury brand.
Louis Vuitton is not only the founder of Louis Vuitton’s life efforts
and the dream, but also a great dream witness history. As the
advertisements say “some journey always rewritten the human history”, LV
with years of the vicissitudes of life through the human society
buckish, material civilization and spiritual civilization of great
change and development, in the social elite and plute people for the
achievement of the travel dream and, at the same time, improve the human
history, and it will go down this road continue to go on——

Louis Vuitton always has pay great attentions to the
innovation and technology of the products, when Louis Vuitton found in
1854 in Paris. And Louis Vuitton has put the great emphasis on product
innovation and the technology perfectly, and can be combined with the
reality demand, not only solved for the problem of travelling that
bringing a large of clothing and necessary articles to travel. It is
great convenience, and let people forget the distress and the tired in
the jounery. When he had service for the nobility and high social
celebrities, Louis vuitton had discovered that the nobility must face
the job is that the clothes of suitcases with bags is wrinkled be bumpy
again in the fall during the journey. So Louis Vuitton had ended the job
in court, then he opened the first leather store in Paris. The main
production line is manufacturing the flat cover suitcase. He had
designed the roof leather box revolutionary. This new construction is a
big celebration to the pervious leather boxes that have dome fall easily
confused bicycler. After the expansion of Louis Vuitton stores, Louis
Vuitton pay more attention to the solution of practical problems,
travelers to with the practical design concept. And he has done research
in the fashion and professional aspects further.

The son of
Louis Vuitton George Vuitton inherited the family handyman traditional,
in small design with many innovation ideas. His invention of the lock
can be opened all the Louis Vuitton bags to the owner of the LV bags,
with that it can solve the trouble of all the customers with his a
string of keys. The Monogram series with light canvas and repeated the
production process make out ht most pressure and wear-resisting
toughness products, which be created by George Vuitton. The series is
not deformation and do not fade in long time, and decorative pattern
intact. Almost all of the basic styles are based on the canvas material
and design, play into different leather purposes.

The
manufacture process of Louis Vuitton is more complex, Louis Vuitton MH
group make a Louis Vuitton wallet need 1000 word procedures. With the
beginning of the design of the portfolio, the portfolio all will need
the constantly test in the laboratory for two weeks. Almost any
consumers of Louis Vuitton bags knows that Louis vuitton leather goods
with a more than ten years can still be intact, and light will be
because of the long-term and hunger skin touch, over time, become
natural and elegant color.

Even there is talk, after the
“Titanic” sank many years later, a sea shore raised from the bottom of
the Louis vuitton suitcase. Unexpectedly it has no hard type leaking
into half dropping water. And some stories, someone’s home on fire,
clothing, but only by a mostly Monogram Glace bag bag, appearance is the
black deformation, fireworks neri items but intact. Although these
rumours have a little exaggeration and incredible, but it also prove to
the world of Louis vuitton quality trust, with unshakable status.

Welcome to Unica Business And Innovation Centre

Welcome to UBIC

UBIC ( Unica Business and Innovation Centre ) is an
institution that provides vocational and progression programs to the
students from around the world with brands like DUCAT, UniAgents, Unica
Solutions and now we wish to run HE programs with progression to
renowned institutions based in most popular student destinations
overseas.

UBIC was founded with a purpose which is valued and
supported throughout our institution. After several years of
collaboration with international universities and colleges we have
identified the gap in the education market. With the rise of
globalization and increase in the corporate presence, youth is now
realizing the importance of higher education that provides an
international perspective or even a possibility of geographical
mobility. But nowadays there are hardly any offers which are affordable
enough.

At UBIC we understand that the right education path can
be an important decision including many factors like validity, content,
qualification and costs.

UBIC has been established to bridge the
gap between Indian and foreign Universities through education. We
specialize in providing Level 5 and Level 7 courses in IT and Business,
equivalent to the UK qualifications which will be awarded by the UK
awarding body. After completing the qualification with UBIC all our
students are offered to complete their studies in one of our partner
universities or Colleges in the UK, Canada, Australia or New Zealand.
Also the opportunity to finish the internationally regongnised
Bacherlors or Masters Degree in India.

Study with UBIC for :

* Truly global experience

* Life time experience and Skill development

* Get taught by all International Faculties

* Study with students from around the world

* Award winning courses that will take you to global destinations like UK, USA,Canada, NZ, Australia and many more..

* Affordable fees and Scholarships available for meritorious students..

We
specialize in providing Level 5 and Level 7 courses in IT and Business,
equivalent to the UK qualifications which will be awarded by the UK
awarding body. After completing the qualification with UBIC all our
students are offered to complete their studies in one of our partner
universities or Colleges in the UK, Canada, Australia or New Zealand.
Also the opportunity

to finish the internationally recognised Bachelors or Masters Degree in India.

Courses offered :-

HNC in Business management

HNC in Computing

HND in Business management

HND in Computing and system development

PG Diploma in Business Management

Bsc in Business Management

Bsc in Computer Science

Msc in International Business

MBA

UBIC
will promote work based learning and launch corporate programmes that
leads to UK Qualifications and also explore academic partnerships for
dual qualification provisions and inject vocational modules into the
existing academic programmes run by the academic partners.

Bringing
the best of the practice, at UBIC, we aim to change the vision of
education that both corresponds to international standards and is
accessible and affordable for everyone equally. UBIC progression
opportunities build a solid path to UK, Canada, Australia and New
Zealand through widely recognized qualifications.

All
qualification programs offered by UBIC have been authorized by EDEXCEL, a
Pearson company. While the content and curriculum have been designed
and brought up to the requirements of current Business and IT
environment by recognized academicians. UBIC progression opportunities
build a solid path to UK, Canada, Australia and New Zealand through
widely recognized qualifications.

Web: http://www.theubic.com

www.youtube.com/ubiceducation

The Worldwide Popularity For Innovation Related Search Terms And Triz Is Dropping

There
is a mixed-message news flash for TRIZ and Innovation connoisseurs. The
general popularity of specific innovation-related keywords as a Google
search term is high but they have been steadily trending down since
2004. The bad economy and recession are not directly linked with this
drop since innovation topics have been falling out of favor as a search
pursuit a few years before the housing bust and bad economy arrived on
the scene.

TRIZ
is the Science of Inventive Problem Solving, which was developed by the
Soviet inventor and science fiction author Genrich Altshuller and his
colleagues, in 1946. It is based on the premise that great creativity
can be a learned skill. It has a solid group of followers in many
countries. It gives optimism for a more innovative future and hopes that
the best ideas do not always have to come out of highly funded “Think
Tanks” or from innovation geniuses.

Any search analysis of short
terms and especially acronyms like TRIZ are risky because the acronyms
can mean many different things in different countries than what a web
searcher might actually be looking for. For example, the average monthly
web searches for “TRIZ” in Brazil was incredibly high (74,000) in 2011.
That would make Brazil the #1 country fan of Innovation-Based TRIZ, if
it were true. However, Innovation-TRIZ interest is not what it seems in
Brazil for a few different reasons. TRIZ is the name of an ESPN TV
sports program in Brazil. “POR UM TRIZ” is a movie title (Out of Time)
released in Brazil starring Denzel Washington and POR UM TRIZ is part of
the lyrics of a popular song. The word TRIZ also appears to be the name
of a music band in Brazil, the name of an antihistamine, a brand of
glue in South America, a Chinese Export firm, etc.

Due to these
issues, estimated Innovation-TRIZ popularity numbers in Brazil should be
reduced by a figure of 70,000 searches per month for 2011. That puts an
accurate assessment of worldwide TRIZ popularity in 8th place when
compared to 21 other business improvement initiatives.

According
to data from the Google Keyword Tool, there is an average of 246,000
worldwide searches that were initiated each month in 2011 on the web for
the Business and Industrial search category for TRIZ. I estimate that
the true Innovation-TRIZ interest is more accurately set as 176,000, due
to the other uses for the term TRIZ, as mentioned before. The adjusted
2011 TRIZ popularity rank is shown below with the numbers for the
average number of Google web searches in 2011 for TRIZ and 23 other
Business Improvement Initiatives.

1. Lean …5,000,000

2. Six Sigma …1,000,000

3. Balanced Scorecard …550,000

4. Total Quality Management …301,000

5. Lean Manufacturing …246,000

6. Industrial Engineering …246,000

7. Lean Six Sigma …246,000

8. Triz …176,000

9. Business Process Reengineering …135,000

10. Business Process Management …90,500

11. Business Leadership …74,000

12. Quality Management Systems …49,500

13. Operational Excellence …33,100

14. Theory of Constraints …33,100

15. Toyota Production System …22,200

16. Baldrige Award …14,800

17. Design for Six Sigma …14,800

18. Lean Office …12,100

19. Business Process Improvement …12,100

20. Process Excellence …8,100

21. Hoshin Planning …2,400

22. Goal Alignment …1,900

23. Total Performance Management …1,900

24. Vision Deployment …320

As
impressive as the bulk of monthly worldwide searches were in 2011 for
specific innovation-related terms (see rank list below), they have all
seen a 25 – 67% drop in popularity since 2004. The rank list below shows
the average monthly search volume for specific term for 2011. As seen
here, TRIZ is not yet at par with other common innovation words rolling
through the minds of worldwide web searchers. Altshuller, the founder of
TRIZ, does not attract much attention. If the TRIZ founder’s full name
“Genrich Altshuller” were tested for popularity, the numbers drop even
further than what is shown on the list below.

1. Patent …6,120,000

2. Innovation …4,090,000

3. Invention …3,350,000

4. Creativity …1,000,000

5. TRIZ …246,000

6. Altshuller …720

“Google
Trends” and “Google Insights for Search” tools were used to determine
the popularity trends for TRIZ and other innovation-related terms. In
spite of this grand number of searches initiated each month by the
would-be innovators of the world, interest in TRIZ and its founder
Genrich Altshuller is down 55% since 2004. Other business improvement
initiatives do not appear to be stealing fans away from TRIZ since most
of their numbers are also down sharply since 2004. TRIZ is not the only
creativity-based search words that are waning in popularity. This short
list of other similar search terms might be a signal that other
priorities are displacing innovation topics as a popular interest and
pursuit in life and business:

1. Patent …down 67%

2. Invention …down 60%

3. TRIZ …down 55%

4. Altshuller …down 55%

5. Creativity …down 40%

6. Innovation …down 25%

Shown
below are the actual average monthly searches in 2011 for the top 21
countries of the world for the word TRIZ included in a Google search.
Brazil numbers were adjusted from 74,000 to 4,000 as mentioned
previously to show its true interest in Innovation-TRIZ compared to
other non-innovation uses for the search term TRIZ in Brazil.

1. USA …18,100

2. Mexico …12,100

3. Germany …9,900

4. France …8,100

5. Spain …8,100

6. Japan …6,600

7. China …5,400

8. Taiwan …5,400

9. Colombia …4,400

10. India …4,400

11. Morocco …4,400

12. Portugal …4,400

13. UK …4,400

14. Brazil …4,000

15. Algeria …3,600

16. Argentina …3,600

17. South Korea …3,600

18. Saudi Arabia …3,600

19. Italy …2,900

20. Peru …2,900

21. Turkey …2,900

TRIZ
popularity as a search term in the top 3 interested countries on the
above list (USA, Mexico and Germany) also shows a 50 – 65% decline since
2004. Maybe it is time for innovation experts to find out how to make
true innovation more attractive and successful for the masses.

A New Innovation Fans With Remote Controls

With technology advancing at such a faster pace, all products
in the market are being reintroduced with some or the other innovation.
The products are being continuously developed, enhanced and modified.
Technology can be one reason and competition can be another reason.
Cut-throat competition compels companies to bring such products in the
market that are highly equipped with latest technology.

One such innovation is fans with remote controls. Almost everything
at home can now be accessed without standing up to do so. Everything has
now a remote control to make it function. The ceiling fans with remote
controls are a little expensive than the regular fans but it is
completely worth the price. These fans provide that added comfort of not
getting up every time to switch the fan on and off. They are easy to
install and can be done by anybody.

Remote controlled ceiling fans are now available anywhere. People
have started opting for these ceiling fans. Almost all the ceiling fans
for Vietnam people are with remote controls. The companies inVietnam
specialize in making what the consumer demands.

Where to Find Remote Controlled Ceiling Fans?

Google search is the best option. Today, you can google search
anything and everything. All you need to do is type your specific query
with name of the place and you will get thousands of results. For
example, in this case, you can type ‘Where to find remote controlled
ceiling fans inVietnam’. After typing this, you will find various
options from where you can buy your product. You can then visit that
store and purchase your product. Yahoo, MSN, Altavista, and Ask are
other major search engines.

If you do not want to visit a store you can buy it online. You can
find the perfect device for your favourite brand of Fan Company without
paying high prices. You can find specials that you cannot find in
stores. But there are certain advantages of buying electronics directly
from the marketplace. The seller will be hands on to assist in the
installation of remote controlled ceiling fans.

Features of a Remote Controlled Ceiling Fans

After using ceiling fans with remote controls you will never like to
go back to the regular ceiling fans. Remote controlled ceiling fans give
that added comfort to you and your family. When you go to buy remotes
for your fans, do keep in mind what model is your existing fan and
whether it will be compatible with the remote you are buying.

CMS Encouraging Physicians For Health Care Reform Innovation Grants Offered

At
last someone is looking to cut healthcare cost innovatively- The Health
Care Innovation Challenge program, announced on 14th November, last
year is the most recent federal effort by the Center for Medicare and
Medicaid Innovation (CMMI) to support health care innovations. The
program is aimed at awarding grants to physicians and other health professionals, payers, local governments, to improve care and reduce costs for patients with public coverage.

The
center will provide grants of $1 million to $30 million, which is to
come from the $10 billion the center is receiving from the health system
reform law. With applications for the innovation challenge grants due
on 27th January, 2012, the innovation center expects to notify awardees
by 30th March, 2012. Additionally CMMI – part of the Centers for
Medicare & Medicaid Services (CMS), is managing several similar
programs designed to improve health care by providers.

Priority Areas for Proposals for the Health Care Innovation Challenge program include:

The
Health Care Innovation Center recognizes that new types of
infrastructure activity are critical for implementation of the recent
program like: data intermediaries for quality reporting and information
sharing; transparency initiatives; preventive care models; medication
reconciliation systems, etc. Physicians to cater to the likely increase
in administrative burdens can utilize professional healthcare services.

Medicalbillerandcoders.com
has been advocating the use of new workflows and innovative ideas of
practice management to cut healthcare costs since a decade now. MBC has
been offering innovative but ethical means like work-specialization,
training and implementing simple technology to reduce tedious
administrative jobs. MBC is a well-entrenched association of highly
experienced medical billers and coders who can provide services to
ensure a healthy revenue returns for healthcare providers, and assist
them in solely looking at improving healthcare for the aging US
population.

About Medical Billers and Coders

Medical
Billers and Coders is the largest consortium of Medical Billers and
Coders in the United States. Our aim is to help the physician community
to

reach the right expertise in the right location at the right time.

Physicians
usually prefer the technology and expertise of a large billing company
and the customization and attention of a local Biller Medical Billers

and Coders brings out the best in both the options and caters to the exact need of the physicians’ billing requirement.

For more information visit: Medical Billing Services, Medical Billing Companies

IPL – T20 Innovation or Invasion

Traditionally, innovation is seen as capacity for something new or different
introduced, but in the world of sport, especially in the context of
IPL, the term innovation has to be rather more liberal, accepting in its
sheathe more than just the new or original thought. In other words,
recent innovations in T20 cricket vis-a-vis IPL borrowing and adopting
ideas from other popular sporting leagues like National Basketball
Association (NBA) and National Football League (NFL) tend to lean on
imitation, yet irrelevant of its broad acceptance; imitation can never
be equated to innovation. From terms like private franchises, player
auctions and cheerleaders to buzzwords like strategic timeouts &
dug-out that are conventional to a NBA or a NFL follower are now
familiar with cricket followers courtesy IPL. Watts Humphrey rightly
said “Innovation is the process of turning ideas into manufacturable and
marketable form”, with its tremendous success, IPL serves as a standing
testimony to his words, boasting a billion dollar revenue generating
business that is largely targeted to benefit the investors/franchise
owners and partly the players.

Personally,
the bottom line in writing this has nothing to do with IPL’s great
capacity to spring surprises, nothing to do with its much talked about
glorious future. On the other hand, it has to do with what have taken on
the nightmarish dimensions of a dark reality – Cricket will never be
the same. But this is a harsh reality that is not easy to deal with for
the great sport’s many puritans, who often love the game more for
quality than for cheap entertainment. What started out innocuously as a
profitable vision has gained sizable force and substantial magnitude
needed to hold for large-scale and long term expansion. Truly, IPL has
invaded and deeply penetrated in all walks of T20 cricket and you just
have to scratch the surface to see it.

As it turns out, almost
all top class players from all cricket playing nations have been lured
to this wheel of fortune, forced to sign up for the league and for the
huge ransom they sign on, it would not be surprising if IPL dictates
them to put league before nation. For sure, players who once took pride
in playing for the country have succumbed to the pressures of IPL. As a
matter of fact, the very dimension of the sport has changed, making it a
highly demanding and stressful one. Tight schedules and frequent
travels are not expected to help the player’s cause anyways. But then
the real question is what drives them to return fit as a fiddle to play
for the league and not for the nation in its dire needs. The key to this
drive lies elsewhere and any attempt to unravel it would prove a futile
exercise.

IPL
did not seem to spare commentators either, who scream and shout at the
top of their voice making a conscious effort to contrive extraordinary
things out of ordinary stuff just so to breed a sense of drama. And
commentators here are not amateurs taking a shot on the big stage but
are who’s who in this profession brought down to the levels of ordinary
salesmen making a sales pitch to promote their product. For viewers it
definitely is an annoyance to constantly hear brand jargons like DLF
maximum (six runs hit by batsman), Karbonn Kamaal Catch, Citi Moment of
Success (bowler taking a wicket), Maxx Mobile Time-out from reputed
commentators who make a mockery of the sport in the name of
entertainment. Ultimately the greatest entertainment that this sport can
provide has to happen within the playing yards and not through the hype
and hoopla that surround it.

The Innovation From Barrett M82 to Barrett M107

Barrett M82 was adopted as the Special Application Scoped
Rifle with the version having the .50 BMG caliber ammunition. It became a
major militray success during the combats of 1990s. The most important
features of M82 rifle were effective ammunition, long-range targets
reaching upto 1,800 meters and targets remained the radar cabins and
army aircrafts, target of humans was rare. In competitive shooting too,
Barrett 82 got an extra edge.

Making of Barrett M107 after M82

M107 uses a
Mark 4 scope and is shoulder fired automatic gun. Bolt action is the
main mechanism that works making it an extraordinary sniper rifle,
advance than the Barrett 82. The manageable recoil made this an
exceptional model. The recoil springs inside with every shot fired with
force. This version of Berrett has a rear grip and long accessory rail.
The barrel assembly in this model was a more detailed innovation than in
M82 model. The barrel could absorb the force at which the shot was fire
and the receiver sprang inside the weapon (recoil). The improved muzzle
brake assists in the recoil mechanism of the gun. Monopod socket is
another added feature seen in Barrett M107.

The striking or
firing mechanism was also made simpler in M107 than it was in Barrett
82. The bolt locked itself with the barrel in its every stroke and the
cartridge returned to feed itself with ammunition rom the magazine, but
in Barrett M107 versions, the barrel was made stronger to receive
extreme force on firing and the recoil was sharp.

How Barrett M82 is different from Barrett M107 ?

Barrett
M82 is a semi-automatic sniper rifle with recoil mechanism. It is one
of the best models manufactured by the Barrett Firearms company with two
later variants M82A1 and M82A2. It has a caliber of .50. It does not
have a strong recoil mechanism like its successor M107. The recoil in
this model is just around 1 inches, hence of short distance. The target
range for M82 is 1,800 meters. Used in competitive shooting purpose.

While,
the Barrett M107 model or XM107 is a later version and is a bolt-action
gun. It is a long-range rifle that also has the .50 BMG caliber and is
semi-automatic in nature. Like M82, this was not an army rifle alone.
The use of M107Q and also M107 A1 were wide in naval and aircraft
forces. Though Barrett M82 was called the “Light Fifty”, the later
versions of M701 measured even 5 pounds lighter making it a secret model
to be easily carried by snipers during military warfare. The minimum
target range for M82 is 1,829 meters while the maximum distance it can
reach is 6,812 meters. Is not used for competitive shooting.

With
its potential for long distance firing, strong barrel, recoil and
faster action even on human targets, Barrett M107 became one of the best
inventions of US military.

The Ethos and Innovation of Contemporary Police Watches

Police is a popular Italian brand that started out as the
maker of quality prescription glasses and sunglasses but soon expanded
its innovation to watches and it has since stamped its name, Police
watches, on the sand of times as one of the few quality timepiece brands
available on the market. This brand is not only durable and fashionable
but it is also great to look at and stylish whether you wear casual
clothing or you are dressed in suits with it.

The talking points about Police watches are their
innovative designs and their distinctive patterns. Many people love this
brand because these are designed to define your personality and give
you a warm tone. Wearing the Police brand of timepieces could make you
stand out in the crowd as a non-conformist and yet be greatly admired
and loved. Really, thesemodels are trailblazers because they define new
trends among fashionable watches. So, if you are an individual with a
cosmopolitan lifestyle, this brand will offer you the trendy and stylish
pattern that you need in order to keep up with the fashion pace.


The Italian Police brand also encompasses a wider range of fashion
items and accessories which includes clothing and fragrances apart from
watches, sunglasses and prescription glasses. The company only started
to produce Police watches in 2004 but it has become very popular and
successful among innovative brands of time measuring devices within a
short time. In fact, the growth of the Police brand is so phenomenal
just because the company has been so successful with creating products
that capture individuals’ attention in terms of quality, style,
aesthetic appeal, and unique design, all in one.

The brand
consists of perfect timepieces for both men and women. There are watches
for men and there are unique designs for women. Whether for men or
women, the Police models are sought-after innovative timepieces and
that’s what makes the Police brand sell so easily.


There are notable celebrities in all walks of life including sports,
business and entertainment that have been seen by the media wearing
Police models that range from sunglasses to watches. Whether for casual
events, formal events, or urban living, Police models come in different
styles that fit into different occasions and events. While some are
sporty like those designs with chronograph, others are rather smart such
that they are quite fitting for business or formal events.


Police watches are made with quartz. The quartz is a mineral with very
low thermal expansion and that is what makes every model of Police
accurate and reliable for timing. These watches come in all colors and
while some are made with leather straps and in tan and black dials,
others are made with metallic steel straps with excellent finishes that
show the ethos of Police as a unique Italian brand. All Police models
are collections for people who delight in making a statement with their
styles. All categories of users are captured by the Police watches.
While some designs are for the super-rich in the society, some other
designs are for everyone that cares for quality timepieces that come in
grand styles and patterns.

The Reasons of Initiating Reform And Innovation

In 2008 year the financial storm changed the situation of
international sports trademark in the Chinese mainland bazaar. It was
said by the Bao Cheng Group Annual Report 2009 that pattern that Nike,
Adidas was prevailing in mainly market, which was shaped in Chinese
sports requisite field for many years, was altering and the continent’s
trademark was increasing. In this context, Nike, Adidas must seek more
fine and deep sales in domestic market channels. At this time, Bao Cheng
group took advantage of an opportunity to create a new brand in
domestic sales market-Bao Yuan shoemaker. In 2009, Cai Qi ,who is the
managing director of Bao Cheng International Group and the president of
Yu Yuan Industrial Group, announced the Bao Cheng group would take the
long-term strategy of diversified management to change a single foundry
pattern and they would start a company with the concept of Bao Yuan
shoemaker to sell their own products.

Cai Qiongwen told reporters that the products of
BaoYuan shoemaker included both famous sports brand such as Nike,
Reebok, Lining that manufactured by Bao Cheng Group and its own brand
name, such as movement life footwear brand FOOT SPORTS, fashion female
shoes brand RYEE, etc.

It is the true origin for Bao Cheng Group
to create its private trademark of native sale. The added value of the
products under its own brand name is much higher than OEM, and its gross
margin is higher than OEM many times.

However, the action that
Bao Cheng Group intends to create their own brand is just a big fear of
sporting goods field. The risk will be very high to develop their own
brands. If Bao Cheng evolves its private trademark, the primary problem
is that how to keep the fellowship with brand firms. The world famous
brand all put the whole confidential design to share with Bao Cheng
without reservation. If Bao Cheng creates its own brand name, the brand
will probably be the enemy of brand firms, and may be the number one
enemy, and thus brand relations of cooperation can not keep going.

Then how Bao Yuan shoemaker step over the business dangerous line between a trademark customers and foundry business?

Based
on the industry professors, the Bao Yuan shoemaker and Sheng Dao
biggest distinctiveness is that Sheng Dao is a single-product stores,
and the Po shoemaker is the number of international brands and brand
integration multi-brand stores. So the agency and international brands
under its own brand name not only don’t conflict but also can be
complementary to each other.

Transnational trademark and private
trademark have different characters. There is no competition, instead
they meet a family of consumer one-stop needs through various product
lines combination and achieve win-win way. After a joint cooperation
with transnational trademarks such as Nike, Adidas, and doing a market
survey deeply, the first flagship store of the Bao Yuan shoemaker
started in Shanxing Town in Zhongshan City on the summer in 2010.