The Pros And Cons Of Developing Residual Income From Multi-level Marketing

Multi-level marketing (MLM), (also called network marketing or pyramid selling) is a company that rewards the marketing force not only for sales they personally generate, but also for the sales of other people they convince to join the company. This creates multiple levels of compensation in the form of a pyramid, hence the terms multi-level marketing and pyramid selling.

Multi-level marketing (MLM), (also called network marketing or pyramid selling) is a company that rewards the marketing force not only for sales they personally generate, but also for the sales of other people they convince to join the company. This creates multiple levels of compensation in the form of a pyramid, hence the terms ‘multi-level marketing’ and ‘pyramid selling’.

Multi-level marketing can be used to create a residual income stream because you can sell a product or products and train others to do the same. Then if you stop selling the product, the folks that you trained can continue on which means you are still receiving income even though you are no longer doing any work.

The way to build residual income using multilevel marketing is to recruit people to fill in your group below you. Once you get people to sign up and buy into your organization, you will need to train them and motivate them to build their groups and sell the products or services you are selling. While you are trying to build your group, you will still need to be selling the products or services to have income now as well as building your group to make the money from the residual income stream from your multilevel marketing organization.

One of the best things about a multilevel marketing organization is they have excellent sales training. This helps with your confidence in going through the sales process with potential clients and recruits. As you have been trained, you need to meet people and tell everyone what you sell and how you can help them sell also. When you have a few people who are ready to sign up and be your underlings, they will need to be trained and motivated.

If you want to develop your residual income stream from a multilevel marketing organization, you will need to learn to be a great motivator. Motivating people is almost like an art form for many people. You need to find out what certain people’s desires and needs are and play to them. In order to find the hot button for your recruit, you need to treat them as a sales conquest and ask them questions about what they want, what they like, etc. When you sell something to someone, you find what makes it important to them; motivating is basically the same thing.

Your downstream levels are starting to fill in and you are seeing them sell some products or services as well as signing people up to be under them in their downstream, which is also your downstream. As they make sales or recruits, you get a little commission without doing the actual sales yourself. This is what residual income is all about. The larger and more productive your downstream is, the more residual income you receive.

So it’s easy to see that the residual income opportunities are a huge plus for multilevel marketing programs. Some of the negatives are that sales aren’t for everyone and if you aren’t careful with your approach, it’s possible to alienate friends and family when telling them about what you are selling or the program.

Even if you aren’t interested in a career in sales, you can learn a lot from marketing training. Every job requires that you persuade someone to take action and that is the basic skill of marketing. I’ve heard one person say that anyone can increase their success in any career by having spent a year in a multilevel marketing program.

If you are undecided about multilevel marketing, you can go to YouTube and search on videos about multilevel marketing training. It’s a good way to explore this residual income opportunity before deciding whether to dive in.

How to Lower Costs in the Interlining Industry

There are so many strategies go in to making your company run and be successful. One aspect that is very important in a successful business model is making sure that your company is being run efficiently, so is that in the interlining industry. When talking about lowering the costs in the company, many executives only focus on procurement costs and operational costs. For example, from the view of the director in the procurement team, a balanced budget control on base fabrics for products of woven interlining, non-woven interlining and fusible interlining is essential, but mine are focusing on the strategic planning. One of them is efficiency in the business model. Efficiency is a tool to run the company successfully, but at the same time we must make sure the total costs are not increasing. Here are some tips on how to increase efficiency while lowering costs, which are applicable for the manufacturers of woven interlining, non-woven interlining and fusible interlining.

The first tip to increase efficiency while lowering costs is to have contingency measures to keep the employees busy during machine down time. The machine down time is a part of interlining manufacturing as the production lines need to be switched for products of woven interlining, non-woven interlining and fusible interlining, or have maintenance done to the machines. Making full use of the machine down time will certainly make a positive effect on increasing the efficiency. For instance, having the production lines organized and working space clean during the machine down time will help saving costs on housekeeping and have less time wasted, as everything is well-organized and available for the employees to use.

The second tip to increase efficiency while lowering costs is to provide the excellent customer service. It is already the era to provide excellent service rather than only merchandises like woven interlining, non-woven interlining and fusible interlining in the interlining industry. Pioneer interlining suppliers like us are striving for providing the best customer service. This will help us have efficiency when dealing with clients as they tend to keep coming back. On the contrary, the companies might not get very far without excellent customer service even if they spend a lot on advertising.

The third tip to increase efficiency while lowering costs is to control the defect rate. There should be some strategies to control the defect rate on the manufacturing process of woven interlining, non-woven interlining and fusible interlining, to have as little waste as possible. This will help save money on the materials and time on the manufacturing procedures, as you dont need to use as many resources as before. This defect rate control, in other words, contributes to increasing the efficiency.

The fourth tip to increase efficiency while lowering costs is to remove the middle man. You should go into details of each single part of the supply chain to see whether there is a middle man. This will not only help save money, but guarantee the quality of your supplies for woven interlining, non-woven interlining and fusible interlining, to remove the inefficiency caused by re-ordering in the supply chain; also conduct at least one check around each year to see whether you are still getting the best price on the supplies.

Promote Your Band With New Marketing Ideas

Promote your band
Key ways are mp3 music ringtones, Mini dvd discs and postcards.

By Chris Ciabarra

This is a paper on how to promote your band, over the past 12 months I have been in contact with a hundreds of bands looking to become famous in LA. Everyone wants to a hit! Well it all comes down to being discovered! You can be the best band in the world and if you don&;t market yourself right well good luck! Lets analysis fortune 500 companies. Take a look at there budgets They dump 35% to 65 % or more of their profits back into marketing and advertisements every year. Becoming and remaining number one requires a lot of work. Advancing to more and more new customers not only requires more and more marketing but keeping the old ones happy!

Wanting to Promote your band with Live performances and marketing new ideas well you have come to the right spot.

Once people have bought a bands CD and their tee shirt, and seen the band live now what? Note, promoting a band is a lot of more then just t-shirts and cd&;s hell anyone can do that! You need to promote in many ways, just look at fortune 500 companies they email, do giveaways, mini dvd discs promo&;s, cold calling, internet marketing etc. You must do at least 3 forms of promoting to get a response out of your audience. The newsiest one for bands is music mp3 ringtones which we will get into later.

We will go over many ways of promoting your band:

1. Great item that I have seen so far are mini DVD discs called pocketreels. GOTO www.pocketreels.com for more info on how to pick them up. These mini dvds can go a far way just think what people would do if you handed them a mini dvd. They go crazy and they are super impressed! Place a nice video of your band on it and see how many new customers you receive at your next show!

2. Having a photograph or videoagrapher at your shows to help promote your band is a good thing. They can take pictures and or videos and upload the images or videos to your website which can boost mailing lists and a fan club! And then they may be compelled to come to your next show and bring more friends or soak in the opportunities for fame and the live music experience itself. For video or photographer outlets call PR Productions at 310-694-8350 for CALIFORNIA only. They have the best crews around but they are not cheap. Shoots start at $400 + editing.

3. That brings us to a mailing list, each visitor to your website you should be collecting their email address so you can send them useful information like when your next show is going to be.

4. Promoting your band is not easy so do your self a favor and get a good publicist to promote your band. A good one can get you in 3 to 4 magazines and newspapers in one month for free, of course you have to pay the publicist but it will be well worth it. It can range from $400 to $2000. Note you can do this part yourself if you know how to negotiate with editors.

5. Promote your band by creating a really cool website! Check out www.royacom.com to make yourself a website with a CMS system. CMS stands for Content Management system A good website will cost: starting at $1000 but it will have video, email list generators, photo section and best of all easy management. They are a little bit more then a regular website but the ROI
Or return on investment is greater then a plain website. You can change show times just like myspace and it makes it really easy for owners to manage so in the long run you save big!

6. Make a professional music video for your band or gig. This will help with promoting your band. High quality Video can be found at many locations for a crew with experience one west coast call 310-694-8350 for east coast goto the best http://suitespotnyc.com a New york production company

7. Saving the best for last Another great way to promote your band is by making a music ringtone at www.a-free-ringtone.com for example you can download a nickelback ringtone and wow free advertising everytime someone calls that person and bam there is a song on your phone. You need help making your own mp3 or polyphonic ringtone please goto www.a-free-ringtone.com By making a ringtone like nickelback you can have your song ringing all over the world!

Your goal is to continue to reach more and more locals. Develop more ways to attract people’s attention. Always have something on you to promote yourself with.

Just for example. In an area with one million people, if you are getting less than 100 people to every show, perhaps you could be doing much more to reach more of the people in the community?

Its tough out there, and you must be relentless every day to meet new people, shake hands and hand out your mini DVD discs or if you can&;t afford mini DVD discs get free business cards by click here and smile at people who are passing by you on the street and in stores when you are out shopping alone or with friends, in bars carousing. Go out and meet new people. Walk up to people, introduce yourself, Hi, my name is Scott I play at ___ ___ place on blank night. What do you do? Here is my promo disc (mini DVD) with my video or here is my business card with my website on it. You can download my mp3 ringtone (or my polyphonic ringtone) for free at this address. Hand them a card with the information on it. Note always test all information you hand out before hitting the road. Nothing is worse then a fan going home and something you handing them not working!

Have a stack of Mini DVD discs or business cards or flyers in your pocket at all times ready to hand out. Make sure on your Mini DVD, Business card or flyer you have your contact information, website, and the next local performance. You do this 20+ times per hour for 2-3 hours and then youre distributing at least 50 mini DVD discs or business cards or flyers in those 3 hours.

You then go back to your car and re-stock. Grab something refreshing to drink, munch on a a sandwich, or whatever, and move on to the next part of town, or the next gathering of people. Or go to the next live gig, the next bar, the next scene etc. and you keep it going.

Once or twice a week, you hit Kinko’s, or the copier next to your office desk and you photocopy flyers and any designs you have created for promotion of your demos, etc. Better yet think ahead and goto gotprint.com much better deals then Kinko’s. (EXAMPLE 5000 post cards for $99 full color first side!)

Sell yourself. Meet with people and sell yourself. They dont know what youre doing. And unless you sell yourself, they wont care about what youre doing. They want to care, but they depend upon YOU to make that happen. People want so badly to care about something besides there problems. They want something to believe in. Entertainment helps take them there. You can be that entertainer, that leader of willing people of all ages that helps them to believe that there just might be something in this world worth caring about. They want to listen to you, and they want you to tell them about something that really matters to you. So, stay informed and develop interests in topics that may be discussed, even debated. Maybe you are trying to make a difference in the world – one person and one performance at a time. People want to believe in this and they want to believe in you. so, get out there and make it happen.

Remember go armed for battle you would not go into a war forgetting your gun would you? Look at it this way you rather have a tank and machine gun with you when you goto war so do the same with life. Make sure you have mini dvd discs, your own ringtone songs, postcards with info, website and publicist! Good luck and most of all have fun with what you do! BLOG your experience at http://promote-band.blogspot.com Hope all this helps

Fleet Management System Drives Your Fleet Positively

For any transportation company it is highly necessary to constantly monitor its transportation fleet. Negligence may lead to increase in transportation costs including fuel consumption, vehicle maintenance, and delivery delays. Installing a good fleet management system can help you eradicate such losses and drive your transportation business positively. Fleet management software easily keeps track of, manages, and maintains your transportation fleet. Fleet management is a combination of powerful technologies like the GPS (Global Positioning System), two-way wireless communications, an on-board processing, communications unit, and a hosted web application that demonstrates mapping and vehicle telematics data to the end user. The GPS tracking system helps the transportation companies in locating their vehicles and monitoring their speed and direction.

When companies try to install such fleet management software in limited budgets they tend to incorporate just specific features and functionalities of it. In fact the transportation companies should not hesitate in spending some extra money over getting a comprehensive solution as in the longer run this fleet management system will benefit them by saving a lot of transportation and vehicle maintenance costs hence increasing profitability multiple times. Overall the initial installation costs are always negated by superb cost savings through using a vehicle tracking system.

Some of the impactful advantages of a Fleet Management System are:

Reduces Transportation Costs
The fleet managers at the transportation company can track and report real time data on fuel consumption, route efficiency, vehicle diagnostics, and even driver’s performance and driving habits. As the fleet managers can analyze and calculate cost effective transport routes the delivery time is reduced and moreover since the drivers are constantly under managers vigilance they drive more responsibly without taking unnecessary breaks. The initial investment may be expensive but on the longer run the fleet management system saves a lot of transportation costs by analyzing and reporting real time transportation data.

Fleet Vehicle Maintenance
The fleet tracking system also keeps a track of the physical conditions of the fleet vehicles. The fleet maintenance system helps in scheduling maintenance services and jobs for each vehicle and prevents wear and tear of the vehicle. It takes care of Fleet registration, usage, fuel consumption, mileage and performance. Has the flexibility with booking engine to book trips and reschedule the trips if demand arises. The preventive maintenance and breakdowns are scheduled as per the due dates and on emergency respectively. All permutation and combinations of assignments of fleets to the drives and Shifts are handled leading to optimum utilization of Fleets Performance.

Reduces environment pollution
The green environment laws have made it mandatory for the companies to check on their emissions and carbon footprint. The fleet management system helps in controlling the fuel consumption and hence reducing the emissions from the exhaust pipes of the fleet vehicles. Shorter routes and smarter driving skills add to in controlling the environmental pollution. A proper vehicle tracking system provides specific features and functions to help in keeping the eco-system green.

In addition to the benefits mentioned above fleet management system also aides the transportation company in improving customer service, and hence increasing productivity and profitability. The fleet management software enhances driver safety with optimum resource protection and utilization. Reducing unnecessary transportation costs significantly the Fleet Management System helps to keep track of unexpected repairs, problems, and accurately determine the cost effectiveness of the transportation fleet.

Cleaning Industry Marketplace

Cleaners Hub is a new online marketplace for the cleaning industry. Users are able to find a variety of resources all dedicated to the cleaning. The website is designed to be simple and easy to navigate, and resources are arranged by geographical region, and types of supplies or services.

Cleaning Business Marketplace:
The whole idea behind cleanershub.com is to create a complete marketplace for the cleaning industry. A stay at home mom or dad can easily purchase some cleaning products, read up on the latest cleaning product news, maybe apply for a part time job, and request a bid for specialized cleaning services..all on one website. On the other hand, a cleaning service manager may catch up on cleaning industry news, post a job opening and look for prospects in the local bid requests section. This significantly cuts the time it takes to do what many consider a chore.

Cleaning Bids:
One key differentiating factor about Cleanershub.com is that businesses and consumers seeking cleaning services can post requests and let cleaning service companies bid on their job. Instead of having a flood of calls or emails from various service companies or contractors, the consumer or business gets to choose who to contact and when to contact them. Each service request receives its own web page, from which the customer can view bid amounts, estimated completion dates, and a brief message from the bidder. This service is currently free to consumers and businesses for up to five bids per request. Any cleaning service company or contractor may bid on jobs, however, only those who are part of the network will be able to use this tool in the future.

Cleaning Business Advertising:
Cleaning businesses may also advertise their services as a premium listing. With a premium listing, the service or supplier may show a video, an image or a logo to create a more lasting effect on prospects. This is especially useful to those companies with a branding message. They may also write a short paragraph with details of services or supplies provided, and any other message they intend to convey. Contact information is also shown on the listing, including a phone number, link to a website, email, and mailing address. Advertisers may be from anywhere in the world and premium listing rates start at $4.95 USD / month. See https://cleanershub.com/Cleanersprofile.php.

Jobs:
With the current state of the job market, Cleanershub.com is currently allowing employers with cleaning industry vacancies, 5 free 30 day job listings. Positions can be anything cleaning related. For example, a hotel may post housekeeping jobs, while a cleaning product manufacturer may post a sales job. A cleaning service may post a managerial position, while a software manufacturer posts one for a clean room manager. The only requirement is that the position involves anything related to the cleaning industry. Employers do not necessarily have to be primarily involved in cleaning industry operations.

For employers seeking to list a job for more than 30 days, cleanershub.com offers a very low rate of $9.95/ year per job listing. In addition to the thousands of visitors to the website, the marketing department also assures that a part of their own advertising efforts are targeted towards the immediate area in which listings on the website are located, with links to pages directly connected to those listings.

How Mercedes-benz Have Increased Their Sales In A Recession

I just found this excellent article about the Sales Strategy of Mercedes-Benz during the recession. They have gained market share during the toughest economic period in recent history without reducing their prices.
The article was originally posted at: http://www.bnet.com and I have copied it below for your convenience. My view is that its completely unnecessary to reduce your price in a downturn. The best sales strategy to use in a recession is to keep your price the same while your competitors discount themselves into oblivion. You could always add on extra features at lower or nil cost, but I wouldnt be reducing your main price.

The reason is that your existing customers will feel ripped off, your new customers wont Its not news that the automobile industry is in trouble. GM and Chrysler have gone through bankruptcy. J.D. Power and Associates expect sales of cars in the U.S. to drop to 10 million in 2009, down from 16 million in 2007. Luxury vehicles have been hit especially hard.

However, Mercedes-Benz USA has a couple of success stories. Its new compact sport utility vehicle, the $33,900 GLK, launched in January and already leads its category. It has sold more than twice the number of vehicles this year as its closest competitor, the Acura RDX. Mercedes is also pleased with the sales of its most affordable sedan, the C-Class (starting at $33,600), which has gained 5 points of market share, albeit in a shrinking market.

Both successes have a lot to do with Mercedes fierce defense of its brand, according to Steve Cannon, vice president of marketing for Mercedes-Benz USA. In short, Mercedes is not succumbing to the temptation to cut prices. You have to stay true to who you are no matter what, Cannon says. So many of our competitors are doing distressed advertising, saying sale, sale, sale. You cant move down-market in times like these.

If you do, you undermine the value of your brand, says David Melanon, CEO of New York-based brand consultancy The Ito Partnership. Melanon points to Macys as a company that, once considered among the toniest of department stores, has downgraded its image through endless discounting. Why would I ever pay full price for anything at Macys ever again? Melanon asks.

The other thing you cant do is stop advertising. In a recession, every CFO wants to slash the advertising budget, says Bob Austin, an auto industry brand consultant and senior partner of the Auto Futures Group in Ridgewood, N.J. Counterintuitively, Austin believes the worst time to stop advertising is in a downturn. Studies have shown that consumers can keep only up to four choices in their minds when they are contemplating a purchase. Even if youre confident that customers know precisely who your company is as a brand, now is the time to keep reminding them of its defining characteristics, with plenty of details, Austin says. The guy who can stay visible the longest wins, he says.
Mercedes has wholeheartedly embraced advertising the details. When the company introduced the C-Class, it opened up the brand to a whole new group of buyers. But rather than lead with the lower price in messages to new consumers, the company emphasizes all the ways in which the C-Class is still a Mercedes, a product of 100 years of German engineering. The same is true of the GLK and, Cannon says, of other models Mercedes will introduce later this year. People buy emotionally, but they justify intellectually, Cannon says. In this market, the justification hurdle is a little bit higher.

By hammering home product attributes that make a Mercedes a Mercedes, the automaker is helping consumers think their way through to a purchase. And in the process, Cannon says, Mercedes continues to build its brand rather than chip away at it. When the market turns, we will have [these new consumers] in the brand, and they will grow with us, Cannon predicts.

Job Opportunities In Indian Aviation Industry

After Sept 11, 2001 when USA got struck by terrorist attack, almost all the industries has been affected. But Aviation Industry is one of the hardest hit, as the major airlines likes of Swiss Air and American airlines. But despite of all these happenings Indian Aviation industry though minute could withstand this pressure and had grown leaps and bounds. This is due to the growth of Indian economy and tourism industry in particular in the last few years.

In the last two years many a new airlines have come to the fore in a huge way and many huge industries have declared their wishes to enter into this industry. Another major leap was the open sky policy of Government of India permitting the existing private airlines in India to fly to foreign destinations.

It does require a special mention that with such expansions planned by major aviation companies and new companies formed there is a vast manpower requirement. Qualified manpower is in huge abundance in India but they need a proper direction to capitalise on this surge in industry. When the human resources needed by these companies were less in number, it was easy to tap from a huge HR bank but when the demand for such HR increased they are finding it extremely difficult to maintain the quality of HR selected for these jobs especially when more and more foreign airlines are flying into India offering high salary packages forcing the better of HR to go with these companies.

It is important to mention here that Indian aviation industry grew by 20% second only to BPO industry in services sector and then comes the concept of no frills airline the market for which is growing vastly. Many no frills airline have already announced their plans to start services to India a few of them are Nok Air, Air Asia-Thailand, Air Arabia etc.

The boom in the aviation sector in India can be gauged by the fact that in one year, the number of people seeking pilot licenses and airhostess training has multiplied three times. In April 2005, it was 300. In April 2006, the number rose to 1045. The civil aviation industry is booming. Indian airlines placed orders for over 400 aircraft worth a whopping $30 billion for its operational requirements. That shows a requirement of 5600 pilots, 19000 airhostess or cabin crew, 24000 technicians, 36000 ground handling crew and various other related vacancies.

And these aviation industry vacancies are all fresh vacancies without including vacancies that may come up in the existing aircrafts.

Also the pay packages offered by the various Indian airlines have also seen an upward trend due to very few number of trained pilots and cabin crew availability. Hence there is an opportunity for you.

Indian aviation is witnessing a mushrooming of new airlines especially low cost carriers. Besides the existing Air Deccan, newly launched Spicejet and value airline Kingfisher Airlines, there are Indus Airways, Air One, East West Airlines, Go Airways, Magic Air and Crystal Air who are getting ready to fly Indian sky soon. India is to see the launch of at least 14 such airlines. Low cost start-up carrier IndiGo had stunned the aviation industry by placing orders for 100 aircraft at a list price of over $6 billion last year.

Controlling The Financial Performance Of Your Business

There are numerous factors which impact on the performance and viability of your business. It is therefore imperative that you monitor and control your financial performance. Debt control and budgeting are two elements of this, and of particular importance is your business cash flow.

Many profitable businesses have gone under due to a lack of attention to their cash flow; they have insufficient cash available to pay their bills. Thus, you must plan and control your cash flow in order to effectively manage your business.

Some strategies that may assist in this include:

* Increasing the speed of cash receipts by good debt control strategies

* Avoiding excessive stock holdings by managing stock levels and obtaining reliable, prompt suppliers

* Planning the purchase of equipment and other capital expenditure for periods when surplus funds exist

* Planning to have sufficient reserves to carry your business through the inevitable periods when unexpected expenses are incurred

* Avoiding excessive investment in plant, equipment and other fixed assets which may leave too little working capital available (particularly in periods of falling prices, declining sales or increasing interest rates)

* Avoiding over borrowing as this may place a strain on working capital, loans still have to be repaid even if revenue is decreasing

* Maintain adequate working capital to fund the growth as increasing sales also means increasing costs, your working capital requirements therefore, need to be continually reviewed

* Delaying outgoings by taking advantage of the credit terms offered by your suppliers and paying when it suits your cash flow

* Reducing outgoings by taking advantage of discounts when appropriate and working capital permits

* And most importantly, regularly comparing your actual cash flows to your budgeted cash flows, analysing the differences, and taking action based on this analysis

Subscribe to the UMACS Business Zone fortnightly newsletter which gives you great tools, tips and ideas on how to manage and grow your business. Subscribe now and receive a FREE e-book “Relationships that Show the Health of Your Business”. www.umacs-business-solutions.com/umacs-business-zone.html

Cheap Yet Effective Small Business Marketing Strategy

Are you a newbie in the online market and wanted to promote your small business? There are actually many small business marketing strategy that you can implement and target your market using them. But before you go about the process, the one thing that you need to consider is your budget. Are you ready to invest good-sized money to do all the small business marketing strategy? For beginners, this is really intimidating, especially to those who are not knowledgeable about the internet marketing “technology”. But don”t get frustrated because with a little help from the experts, which they call themselves internet marketing gurus, you can fuel your small business marketing strategy and get the results you need for your small business online.

Affordable small business marketing strategy that produce results!

However, the problem with hiring internet marketing experts is that, they can cost you a lot. If you don”t have a budget to afford it, might as well settle for small business marketing strategy that are cheap and even comes free. The only thing that you need to have here is knowledge and full understanding of how each strategy works. Don”t worry because the small business marketing strategy that will be discussed here are simple and easy to pull off.

“Pay per click advertising “” This is one of the best small business marketing strategy that you can implement. Google Adwords and Yahoo Marketing are the two most popular medium that offer pay per click advertising campaigns. The good thing about it is that, you can control how much money you want to spend on targeted keywords. Also, you control the money you want to spend on a monthly basis. The success of this small business marketing strategy is guaranteed because you are getting the targeted traffic that you expect.

“Blogging “” As far as affordability is concerned, blogging is the cheapest small business marketing strategy. In fact, you can blog and get the word out by only investing time and effort on writing quality blog articles. There are lots of ways to use blogging as a small business marketing strategy tool. First off, you can social bookmark your post to appropriate social directories. Second, you can write articles with specific keywords that relate to your small business. To succeed in this small business marketing strategy, you need to be consistent when blogging and how often you blog.

“Ezine advertising “” This is a powerful small business marketing strategy. The fact that there are several email newsletters today and have been around for many years and have lots of loyal readers, you can use this to your advantage. You spread the word out through this small business marketing strategy. This gives you all the opportunity to promote your small business to people who are actually reading your article, your classified ad, or your solo ad.

Small business marketing strategy for Small business owners

With these three surefire small business marketing strategy, expect to get the traffic that you are expecting and see your profits soar. But if you want know the secret to making money out of your small business, visit http://donovanmc.im-for.com. You will discover here proven and time-tested small business marketing strategy that you have never known. This site will show you how this secret works in ANY economy..no matter your competition, location, or whether or not you”ve EVER marketed on the internet before! Get also free small business marketing strategy that will help your business soar.

Why Sun Tzu Strategy Of War Is Applicable In Today’s World

The book The Art of war written by the Chinese military Sun Tzu is one of the most famous book of war. This war book was written by Sun Tzu after winning the years of battle for the control of China. Most of the military readers found a holistic approach on Sun Tzu strategy of war. In this book, he explained the strategy required to win a war. Soldiers and politician are inspired by this in achieving victory. People all over the world and a number of growing business organization are applying Sun Tzu’s Art of war strategies in life, business, politics and worldwide.

There are six principles of Sun Tzu war strategy. They are as follows:

1. The first principle is winning all without fighting that is achieving the objective without destroying it. This principle has able the ruler of the states-nations to create a stable environment for peaceful survival, become stable, expand, dominate their neighbors, and ultimately prosper for hundreds of years.

2. The second principle is avoiding strength, attack weakness means striking where the enemy is most vulnerable. This principle discuss on how to win All-under-Heaven intact.

3. The third principle is Deception and Foreknowledge means Winning the Information War. This principle discusses Speed needed in war. Take advantage of the enemy’s unpreparedness; travelling unexpected routes and strike where no precautions has taken. Speed is the essence of war.

4. The fourth principle is Speed and Preparation that is Moving Swiftly to Overcome Resistance. Wise and careful planning are the only solution to defeat the enemy easily. Different tactics should be used to deceive the enemy.

5. The fifth principle is Shaping the Enemy and Preparing the Battlefield. A battle field can be prepared after shaping the enemy.

6. The sixth principle is Character-Based Leadership. Leading by Example.

Sun Tzu strategy of war created the most enduring umpire in the history of China. When this classic book was translated for westerners, a significant impact has been brought to the western leaders on how to conquer the nations. The success of war strategy knowledge was soon spread to the ancient military leaders and gradually to present world in business and politics. The war strategies of Sun Tzu is quite helpful in achieving the aim and objectives of life. People who read this classic book have influence lots. The inspired people have applied the strategy in real life and have been able to built the largest, successful and powerful company of the world.