Important Tactics For Reaching Your Sales Goals With Innovative Sales And Factoring Strategies

Many businesses under $10 million are focused on the traditional sales channels like major retailers. For many. this is the Mother load, but when there are more competitors all the time and major retailers with flat to negative growth after factoring for inflation, there must be other tactics employed while also making sure you have financing strategies in place to handle growth when you find (i.e. factoring invoices, a/r financing, ABL, credit insurance and more).

It might be tough to grow sales but NOT IMPOSSIBLE!
Like any goal, there must first be a plan. In this case, there must be a business plan with action steps and obtainable goals. So, what tools can be used today to assist in driving sales that most others in the small to medium market are not using. My business school marketing professor always told me to pick a niche and own itmy add on to this, is to at least be very good at niche so your company stands out.

When selling products, the following are tools you must consider:
1. A sales strategy that takes the road less traveledgoing where your competitors are not comfortable will be a major asset. Consider selling to distributors that are solid in foreign countriestake small steps in this direction to open new markets. Selling directly to Carrefour or BenQ is not likely and unwise. If you have experience selling to the US retailers, then selling as a foreign company to a large foreign retailer requires stepping your game up to a whole new level which most small to substantial medium sized businesses are not ready for.

2. Factoring invoices can provide cash quickly to a business that needs to turn around and buy inventory or make payroll, and cannot wait for a traditional banks decision making process that takes months.

3. Make products unique and try to stay away from seasonality if possible so if a sales cycle is missed then the product(s) can be sold at later dates and to others in different regions as well

4. Promote your product were your competition is not heavy this can take the form of non-traditional retail channels, trade magazines that only distributors read, corporate sales, , etc. Picking a Google Ad word is great but if all your competition is fighting for the same word, there will be little response because there will be too much noise for real prospects to see your ad. Select sites that are important to your business but off the typical path that your competitors are following.

5. Make sure you have at least 6 months of working capital in case there is a dry spell in sales finding banks and alternative lenders that specialize in providing working capital for your business model is mission critical. Often, smaller businesses dont qualify for traditional business loans. Additionally, SBA loans are not practical because they offer amounts that are too small for real growth and they usually require pledging everything you own so no other financing can be done.

6. Factoring programs that incorporate a trade finance platform are also valuable as many of the current US businesses are purchasing abroad and having a lender that can issue Letters of Credit (LCs) directly will save you money and brain matter in trying to coordinate the logistics, docs, and terms that protect you correctly when issuing an LC.

7. Supply chain financing is often a term tossed around as a catch phrase, but understanding that a lender that has this type of expertise and program will be an added value in making sure your company produces the right goods at the right time so that appropriate Quality Control (QC) measures are in place, the assets or people on the ground are appropriate for monitoring your efforts, logistics are being monitored, a continual process and system for reviewing the foreign factorys credit to perform accordingly, and many other important features for importing from or selling to foreign firms are in place. PMF Bancorps Supply Chain Financing Plus Program is an example of lender program that incorporates these kind of services.

8. Lastly, remember to get the money when you dont need it because when you do, it wont be around.

Developing Effective Hotel Plans With Hotel Strategy Map

When creating a hotel strategy map, it is important that you link the management processes to the main strategies of the business. However, the problem here is that it is difficult to describe a strategy. Aside from that, you have to think of a way on how you can connect long term objectives to the short term goals along with accountability and initiatives of the business. Contrary to what most people believe in, the hotel strategy map is not only a work for the executives and the managers. Everyone should be involved here so that the diagram will be focused on the whole organization and everybody has a clear understanding about the company strategies.

Before the hotel strategy implementation, you need to develop the hotel strategy map first. Best practices here include immediately defining the corporate role, aligning the corporate and the strategic business units, alignment of SBU and support units as well as the external business partners and board of directors. With all of these linked together, it will be easy for you to accomplish hotel strategy implementation.

Now, how do you create a hotel strategy map? There are a few things that you have to take a look into when you make one. The most important are the hotel objectives and goals. Typically, the strategy map for hotels focus on three economic value added aspects: growth or innovation, customer loyalty and operational excellence. When these three are effective, they will lead to achieving organizational superiority.

Using the hotel strategy map, you will have different sets of measures that are connected to the hotel objectives and goals. For instance, in financial perspective, your objective could be to increase the value of the shareholders. The measures here can include ratio between marketing and booking and return on capital used. Another frequent objective is to improve the cost structure of the business which can be measured employing indicators like the percentage of reduction in cost for every unit of output every years and the cost per unit.

Do not misinterpret though that the hotel strategy map is only about the financials. Since you are in the hospitality industry, your main goal is to provide satisfaction for your customers. Customer outcome targets include achieving customer loyalty and satisfaction, acquiring new customers, improving market share and enhancing customer profitability. In the latter, you can use KPIs like the percentage of unprofitable customers and the number of loss-making clients that has been transformed into the beneficial guests.

The hotel strategy map will display the correlation between the objectives and the strategies. Linking the strategies are the actions that will be performed to achieve the targets. Often financial and customer perspectives are adjoined to emphasize that the clients are the ones that provide good cash flow for the company. Your hotel strategy implementation will be ready once you have completed the strategy map for your business. Bear in mind that there are five things that affect the responses of the customers and these are price of services or products, their quality, the availability, the name or brand and the relationship of the hotel and the customers.

Companies Need Creativity And Innovation To Move Forward

We aren’t all mind readers; we can’t say that we are all the
same as well. There are those who are truly better than others in some
things but not into everything. Like a person who really runs very fast
and joins marathons and runs races, maybe those guys aren’t that good in
math. We all have our strengths and our weaknesses and if we are smart
enough we should be banking on those strong points than force ourselves
to do good on work which we are weak in. our creativity and innovation
truly shines in those areas where our talent can be exploited, yeah sure
we also need to work on the field which we are weak in but wouldn’t
society benefit from us if we work in our best?

To be honest people nowadays seem to only think of
one goal, earning money, not everyone mind you but most. Companies only
want to earn profit, they see something that works, they train everyone
to mimic that brilliant idea and exhaust that technique till it’s
ineffective. Now how about we let those employees work on the same
techniques but don’t limit them? Would that work?

Of course it
will, probably some of these people who just blindly follow into those
who are in position to lead have their own ideas on how to better the
process that is already used. Maybe these people know how to innovate,
now to use creativity to boost production. We aren’t truly the only ones
smart in this world, and if we are open to that idea, we can then pool
up our knowledge and have a better world.


So just the fact that we don’t know people as much as we know ourselves
leaves us to think that, maybe that guy you pass by in the hallways
every morning knows more than you do about your job. Maybe it time you
get to open your mind to the idea that conducting a study once and a
while, asking around people how to make something better, which in truth
is just a front for you to know more about how to upgrade your work
techniques, is what you need. Companies that do not know how to innovate
are the ones that slowly lose their business and customers. A business
can’t lay stagnant, they have to grow and flow with the tide.


The more you think about it the more you will understand that even
though your company is doing good today, if you don’t upgrade you ideas,
if you don’t try to be more creative, you will lose a lot more that you
think. We have to move with time, play it how a smart man will.

Custom T-shirts – Great Marketing Strategy

The financial status of the world is not stable right now, and the businesses are getting affected. All types of business owners whether small or big are searching for new ways to increase their sales and income. Marketing and promotions are very essential tactics to ensure the smooth flow of income and this is the reason most of the businesses prefer to purchase and design their companys t-shirts for promotion. Custom t-shirts will help to achieve good results in market. If you are searching for a way to increase your sales and income then distributing personalized t-shirts is one of the best ways to promote your company.

Custom t-shirt printing is very common for businesses and sports teams. The t-shirt that has a logo of their company or team imprinted on it is a best way to get your name out there. This is the latest trend and is being accepted by young sports person or companies all over the world. The elements used in manufacturing these t-shirts are similar to those incorporated by designer brands. The importance and efficiency of custom screen printing can never be underrated and that is the reason many companies make sure that they can design and manufacture such t-shirts during their product launch or event. By creating your own design on behalf of the company you can share the credit of lowering the companys expenses.

The embroidery that is being done must be very striking and pleasing on personalized t-shirts. Therefore, many shirt manufacturers embroider their essential and popular designs on t-shirts. So if you are thinking of having a simple and decent t-shirt then you can opt for custom embroidery to display a beautiful design on your t-shirt which will look more corporate like.

You must know a few things before customizing t-shirts for your company or team. First select the most attractive design for your custom screen printing, check the designs made by other companies or competitors for their events and then decide if the design is for you. Go for light color shades to make it look different because many companies use dark colors. Do not negotiate with quality and comfort of the t-shirt material. Try hard to give your personalized t-shirt to the potential customers for free; this will help you to increase your reputation and customers. If you are searching for custom t-shirt printing services to design your company t-shirts with good quality and affordable prices, then market your custom t shirt today. There are many companies which offer custom t-shirt printing at reasonable prices. You can even ask for recommendations from your friends or can check it in newspapers. The best way to search for these services is an online search. Many t-shirt printing companies have launched their
website which makes it easy for the customers to design and order their product at the same time. You can also compare the prices of one store with another and then select the online store according to your convenience.

One of the best online stores is InkImprints.com. It is your source for quality custom screen printing and embroidery. At this store you can design good quality custom t-shirts at an inexpensive price with the use of online tools available on their site. You can create your own t-shirts in just a few minutes with just a few simple clicks.

So, design your companys t-shirt and promote your company and observe the increase in profit.

Whatever Happened To Business Ethics

Live one day at a time emphasizing ethics rather than rules.”
Wayne Dwyer

Whatever Happened to Business Ethics?

Ethics: The discipline dealing with what is good and bad and with moral duty and obligation; a set of moral principles; a theory or system of moral values; the principles of conduct governing an individual or a group; a guiding philosophy; a consciousness of moral importance.

Corruption: Impairment of integrity, virtue, or moral principle; depravity, decay, decomposition; inducement to wrong by improper or unlawful means (as bribery); a departure from the original or from what is pure or correct.

Whatever Happened to Business Ethics?

After the Enron and WorldCom incidents, there seemed to be some progress in the business culture toward operating with some type of ethical guidelines but, after recent experiences, I wonder if we have made any progress.

What I find disturbing is that many individuals and organizations think it is completely okay to be unethical, if it gets them what they want. Even though I am a huge supporter of free markets and capitalism, there can be a dark side if the operation is void of ethics.

I agree with info-commercial guru Kevin Trudeau that the mandate of all publicly traded companies is to make money for the shareholders — end of story. The result is a conspiracy theorist’s dream come true where, at all costs, a profit must be made. Ethics are not part of the picture.

Here are examples that most of us have heard.

-HMOs withholding acceptance because their numbers are off this quarter
-Insurance companies intent on delaying or refusing payment so executives can get performance bonuses
-Information about the harmful effects of drugs withheld from the authorities
-Misleading advertising to induce sales
-Protection of reputations with cover-ups
-Used car dealers turning back the odometer
-Building contractors taking deposits and not completing their work

And on it goes!

What is most disconcerting is the group of individuals who actually don’t see anything wrong with that type of conduct. In fact, in some university ethics classes, students did not see anything wrong with lying to get what they wanted.

But the point here is that it is not okay to compromise your ethics to get ahead.

Here’s a quote that outlines my general sentiments.

“The truth is that good ethics sometimes is good business, but sometimes it’s not. It depends on one’s goals and how one defines good business. Sometimes, good ethics can end in bankruptcy. Of course, so can bad ethics.

A fairer statement is that good ethics can be a very powerful business asset and that good things tend to happen to companies and individuals that consistently do the right thing and bad things tend to happen to those that even occasionally do the wrong thing.

But the crucial point is that the moral obligation to live according to ethical principles is not dependent on whether it’s advantageous. People of character do the right thing in the pursuit of virtue, not self-interest.”
Michael Josephson
Author and Business Professor

So the question is:

Are you a person or business of character that is committed to doing the right thing?

I recall, from my automotive-consulting days, that a sales manager asked the sales rep to lie about previous history and damage to a used car they were selling. The sales rep did it to keep his job but he had sold his soul.

The reality is there are no excuses for unethical conduct.

Thankfully now some individuals are being held accountable for their actions. In addition, individuals who did not take part in the unethical conduct but had knowledge of such events or actions are also being held accountable for their sin of omission.

You are not immune from prosecution if you have knowledge of unethical conduct.

I agree with Michael Josephson. In the long term, ethical conduct is a very powerful and positive asset to you and your organization.

I know that most of us at some time or another have either pushed the ethical limits or at least thought about it.

The key is: Don’t cross the line.

Be courageous and do the right thing.

Lives have been destroyed because of unethical and corrupt conduct. It is time we all took a stand.

Yes, each of us can make a difference and reap rewards from our good conduct.

Not that long ago, I was asked to be part of a mastermind group. Two of our primary objectives were:
-to set a good example; and
-to expect ethical conduct in the personal and professional development industry.

That’s an example of how we can each do our part to make a difference.

Lawmakers now understand there has been little consequence or accountability for unethical behavior in business but recent jail terms for guilty executives provide new hope.

I have found that individuals who are clear and strong in their identity, values, purpose, and passion are far less likely to succumb to the peer pressure of unethical or corrupt conduct.

The Best Sales Techniques To Test If The Customer Is Serious About Doing Business With You

Sales are a very important and extremely creative field that offers the person in it a chance to prove their worth through unique and different styles. This is why, most people in the field develop one that they use around clients or potential subjects. Now, there are lots of sales styles and more specifically there are lots of sales people who have different styles of their own. However, every sales style has to be based on some legitimate and effective sales skill or it is never going to solve any purpose.

Sales skills are necessary to understand the ropes of the field. There are many rules that can be applied to the skills and they are the basic framework based on which the sales people develop their unique styles. The idea is to make sure that the sales people have a foolproof basis of reading their customers correctly. By this it is meant that the body language, words and even the personalities of the customers have specific tells that can help the sales people to determine the exact course of action or the specific behavior and even the words that would prove the most effective in the achievement of the deal successfully.

Most sales tips that are given by top notch sales professionals, revolve around these sales techniques and the main point of any sale happen to be the customer and therefore it is quite mandatory that the sales persons orient themselves according to the customer and not try to achieve the opposite of this situation.

Every sales person worth their salt has come across particular situations where they have been confused by the intent of the customers. They might have had a hard time reading the customers profiles or body languages to understand whether or not the customer is seriously interested in the deal and would in fact give the product or the service a chance. There are some specific sales tips that have been organized for these situations. Some of these sales techniques can be enumerated as follows.

The first idea that should always be kept in mind is that the customer has to be hooked with the sales pitch and the sales person has to try to do it regardless of any condition which is why they should have a short sales pitch ready that can be delivered straight away and it should pack some power to get the customers attention. This has to be delivered before any kind of reading on the customer.

Every product or service must have a target group of customers and the sales people should try to stick to this target group as much as possible. This would minimize their chances of rejection on counts of absolute disinterest.

The final test in a situation like this is definitely the deal closing question. Therefore, the sales person should try to keep their pitch precise and reach the gentle deal closing question fast to avoid worthless spending of time.

Best Appraisal Management Companies To Work For

What are the best appraisal management companies to work for? The obvious answer would be the ones that bring in work. But its not quite that simple, is it? Other factors would be whether or not the appraisal management companies are giving consistent work, if they are ethical and if they are paying you a fair cut.

Appraisal management companies, in general, have been stereo-typed as unethical and greedy. And while I can agree with this on some levels, as I am an appraiser myself, there has been a shift in the reliability and effectiveness of some of the older AMC’s and a definite change in the newer companies that are popping up all over the nation.

As appraisers have expressed their unhappiness and frustration at the big appraisal management companies, many of the the smaller companies have begun to change their policies. They are working toward getting qualified appraisers in the local market area to perform the appraisal, they are taking smaller commissions, they are not demanding 24 hour turn times, and they are giving consistent work to those appraisers that turn in quality reports.

So, how do you know which appraisal management companies are the best?

Unfortunately, they can be difficult to find. Talking to other appraisers is a great way to find out if they are reputable. Going to forums and discussing the appraisal management companies you are interested in. Appraisers are a wealth of information, but don’t discount an AMC just because you hear one bad account. More than likely, you will need to sign up with them yourself and see how you are personally treated. I have heard many stories of how an appraisal management company treated one person well and another person badly.

One bit of advice…be careful with some forums. Some are great and some are just a place where they can spout out all their woes about appraisal manangent companies. While I agree with a lot of what they say, they are not looking for solutions, they are looking for a place to vent. There are still thousands of appraisers who enjoy what they do for a living and are willing to share information.

A new shift that has recently started is the employment of appraisers by the largest AMCs. They have discovered that if they employ the appraisers that work for them, they can pay them a lot less money and, in return, they give the appraiser consistent work. The upside to this arrangement is that as an appraiser, you will always be kept busy. The downside is that most of these companies are paying only about $14 per hour. That comes out to less than $2500 per month, and it is the AMC that dictates how much time each appraisal should take.

This practice may change in the near future, just like everything else, so keep your ears open and keep up to date on current events.

Role Of Exercise In Stress Management

There is a great deal of ignorance about exercise being the most effective approach to stress management. It is a cost free approach and the time required every day is also not much.

Nobody can escape stress in today’s world. This is because many factors work, family, society, and relationshipscontribute to stress for an individual. Stress has become an unavoidable part of our day to day life.

For some people, that can be good because it gives them adrenaline rush. A bout of stress without notice can help them do things on our own terms, complete tasks ahead of time and achieve their goals within the given deadline. At times, stress even helps them to perform better and have a competitive but positive outlook in life.

But, everybody is not blessed with the ability to turn stress into a positive force. On the contrary, for a majority of people stress leads to many health problems. Peopleespecially those who getting so much stress on the workplacesuffer from minor health problems such as insomnia or sleep disturbances, headaches and upset stomach. These eventually lead to difficulties in concentration in things, mood swings and irritability, low self-esteem and moral, and poor socialization with immediate family and friends.

If such a stress is not not managed properly, can lead to chronic health problems and conditions such as various cardiovascular diseases, several musculoskeletal conditions, and different levels of psychological disorders. In order to prevent such diseases people should be thinking of ways to manage stress and live a healthy life.

exercise helps

* Enhance the blood flow. Blood flow to the brain is necessary for our thought process to perform properly. Exercise helps ensure supply of more sugar and oxygen to your brain, causing you to think effectively.

* Release endorphins. The chemical called endorphins are responsible for giving a person a feeling of happiness and positive outlook in life. Despite all the stress brought by your surroundings, you can manage it as long as you have enough release of endorphins.

* Have a fit body. A feeing of being healthy and in shape help many people manage stress. This is because if a person feels he or she is beautiful, that person can take on anything thinking that no matter what happens.

* Strengthens one of the most important of the body, the heart. Stress is known to affect heart in a big way. So, to save the heart from any diseases and conditions brought by stress, exercise is a must to ensure that you will maintain a heart that has greater elasticity to pump out enough blood and oxygen to the body.

Sure enough, exercise helps manage stress with telling effect. But before engaging into it, you must ensure that you are fit enough to endure strenuous work outs. One way to know about your fitness is to get a check up done from your medical advisor.

American Banking Company Investment Process

With the world markets, and especially the American ones, becoming more global than ever, the options for investing your capital have increased significantly. Anybody can choose to invest wherever they want no matter if they own an American company or a Swedish one – you can choose to invest your money in investment options from another continent due to modern communication opportunities. This article will let you know more aspects on the subject of American banking company investment because you see, understanding the general process of company investment banking will make you understand exactly how things are in the United States on this matter. For example, for anyone that is interested in company investment banking, commercial banks will play a very important role as investment solutions as they offer their clients not only saving accounts but also solutions of investment banking. While you may think that investment banking would mean investing in any commercial bank saving scheme, it represents the opportunity commercial banks offer their clients to invest in the banks resources. If you have a company which desires to use its capital for investment banking, the commercial bank can also offer financial and business opportunities advice.

There are two main ways in which an institution can gather funds to develop its businesses: sell parts of its stock on the stock market to increase its capital or it can search for capital in other places, such as interested investors who want to be become stakeholders in the company. In either of these ways, the banking institution can offer the company financial advice. A company that deals with financial banking can analyze the risks that could affect the company searching for new capital and offer advice on when the company should make the public offering together with the best method of investing these funds and assets. An investment banking company can give advice in the case of mergers and splits and in any other financial detail the company may require. You can assimilate an investment banking business with a private broker based on their role. Banks have been offering credits and have gathered funds in saving accounts for many years but they have been looking for new services and business opportunities. Commercial banks have begun to offer investment banking services to companies and they have diversified their financial services portfolio.

Banks have widened their operations with offices on several continents and in hundreds of countries all over the world. They have faced competition from other financial services companies with the advantage that they can also offer financial services alongside their traditional banking services. Brokers have the purpose of being the direct link between the client and the investor and the investment banking institution. They keep all the investor’s financial records and they are able to offer their customers the best possible financial advice. They deal with the buying and the selling of stock and other similar transactions and follow the stock markets closely to ensure they informed decisions at the right time. Investment banking institutions offer their partners several financial services. They offer corporate finance advice as they help companies gather funds for future development. It can help a company raise its stock value significantly and it can act on behalf of its client on the major stock markets. An investment banking institution can be an advisor when two companies decide to merge or a larger company decides to split in order to reorganize its operations and they offer their services in all countries where the bank has opened offices. The whole idea with this American banking company investment is nothing more than general investment banking for your company, but when it just means that, somewhere within that equation you have to understand American facts regarding this subject.

Why Choose an Aviation Career

Late nights. Early mornings. Long shifts spent cooped up in a cockpit, next to a jet engines blast, or shivering on the tarmac. Budget cuts, staff cuts, and contract negotiations. The smell of jet fuel in the morning. Why would anyone choose a career in aviation?

It turns out there are plenty of reasons why. Whether you want to work towards being an airline pilot or an aircraft technician, here are five perfectly good reasons to work in aviation.

You Crave Variety: In the air or on the ground, careers in aviation are never the same-old, same-old. Pilots get to travel the world and see amazing views. They also have the satisfaction of knowing theyve helped their passengers see their loved ones, have the vacation of a lifetime, or make the big meeting.

Technicians and mechanics get to work on different machines, learn new tools, and have the satisfaction of knowing they keep air travel safe.

You Love Solving Problems: If youre technically-minded and enjoy figuring things out, aviation is for you. Entering an aviation career requires rigorous study of aeronautics, mechanics, and scientific principles. Once youre on the job, youll have the opportunity to put your skills and knowledge to work every day.

Whether its the pilot who needs to make a course correction or the avionics technician testing a faulty radar, careers in aviation offer plenty of puzzles.

You Want a Stable Income: The aviation industry is one of the most resilient economic sectors. According to Boeing, the market for air travel has been growing at an average annual rate of 5% since 1964 — nearly fifty years of continuous expansion.

Whats more, this growth trend shows no sign of stopping, especially with rising demand for air travel in China, India, and many African nations. While nothing is guaranteed in life, choosing to make your career in this industry is a smart bet.

You Want Options: Training in an aviation-related field doesnt mean you need to get a job at a big-city airport. Pilots can opt to fly for sightseeing tours, gain instructor certification, work for cargo companies, fly planes for aerial surveys, or participate in search, rescue, and recovery operations.

Mechanics can take jobs in repair shops, work towards inspector certification, or even open their own maintenance companies. In fact, mechanics and technicians have skills that can transfer to industries other than aviation. Many go on to work in other transport sectors, heavy industry, or even for amusement parks.

You Actually Love the Smell of Jet Fuel in the Morning: Or any time at all! Many adventurous souls are drawn to careers in flight or aviation. If youre one of them, its likely theres almost nothing that will stop you pursuing your dream. Some people are just burning to fly.

Whether you want to become a pilot or maintain and repair aircraft, make sure you choose an FAA-approved training program. Work hard, put your hours in, and watch your career take flight.