Outsourcing in the Philippines as a Business Strategy Option

Business process outsourcing or BPO companies in the Philippines that are dedicated to providing assistance to foreign companies are continuously multiplying and expanding. The growth of BPO in the country has brought a lot of advantages not only to Philippine economy but also to the Filipino community. Since it is now one of the greatest revenue generators of the country and greatest provider of job opportunities, the development of outsourcing industry in the Philippines is good news not only to Philippine nation but also to all foreign companies that are outsourcing in the Philippines. The increasing number of BPO companies in the country makes the competition among outsourcing providers more stiff and this further improves the quality of services provided and products delivered.

Relocating non-core business activities to the Philippines is a business strategy that was adapted by a lot of companies from different industries. The country is one of the key players in the global outsourcing industry and its knowledge and expertise about outsourcing business can bring great advantages to every company. Technical capabilities, natural talents, skills, and language proficiency of the Philippine workforce can help every company owner achieve the goals and objectives of the business and hasten the growth of the company. The Philippine country can offer your business the best possible location for achieving your company’s outsourcing goals.

Hiring third party outsourcing vendors from the Philippines to do some of your business activities is like creating an extension of your business and establishing operations on the other side of the globe. This is an advantage and can further improve your company’s global standing and competencies. You will be able to tap in with the vast pool of resources that are otherwise not available in house. Outsourcing non-core business activities to Philippines has different variable advantages. It usually depends on the nature of the business, the situation of the company and its economic standing, and the industry on where the company operates. Once you hire an outsourcing company in the Philippines, all members of the staff will work to deliver the demands needed by your business; you can even get assistance and services around the clock if needed.

The shift of the company toward outsourcing business is very noticeable. The increasing number of companies that are relocating their services to the country is an obvious reason of the efficiency of Philippine outsourcing industry. Outsourcing in the Philippines is one of the best ways to reduce company expenditures without sacrificing the good quality services and products that business provide to customers. When outsourcing is properly implemented, it has a great impact on the revenue recognition of your company and can deliver considerable amount of investments, saving your business as much as 50 percent in operational and overhead costs Philippine BPO increases the financial flexibility of your business. It also improves the efficiency of your company processes. Philippine BPO gives your company the opportunity to enjoy the benefits of getting excellent quality kind of service at inexpensive rates.

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Outsourcing in the Philippines has been proven; fast and effective, with Accounting Outsourcing and IT Support Outsourcing, Customer Service Outsourcing Companies have a low-cost and effective management.

The Use of Tech Museum of Innovation Discount Coupons

Imagining
life without technology nowadays is tough. The unanimous answer is a
‘no’ considering its use and its prevalence.. A visit to the Tech Museum
of Innovation San Jose in California only reinforces our belief in
technology. The museum is dedicated to technological influence in our
lives- both positive and negative. Hence, this is one of the most
popular attractions in San Jose. However, visiting the museum can be
expensive without the discount coupons.

The
coupons sometimes come with a deal of ‘buy one and obtain one for
free’. You will get the coupons from the Coupon Book of San Jose
Entertainment and also from websites dedicated to providing coupons and
deals to visitors in San Jose. The coupons are provided inside the book
for free. If you flip through the local brochures on tourist guide, then
also you can lay hands on the discount coupons which will reduce the
admission fee by $3.

If you are traveling in a group, then you
will receive a discount of $3 for a group of 10 people. However, you
have to make reservations prior to visiting the place. You will be able
to get inside the museum for a reduced admission fee if you become a
member of the museum. You will also receive 10% discount on your
purchase from the museum store.

Bank
of America cardholders have discounted entry to the Tech Museum.
However, when you get a coupon, check the dates and get a print out if
it is from a website. If you have got it from a booth, keep it with you
and remember the dates.

Some of the most popular exhibits at this
museum are Silicon Valley Innovation Gallery, and Invention at play.
Permanent galleries include Green by Design, Net Planet, and the
Exploration Gallery to name a few.

Affective Sales Techniques How To Promote Your Product Or Service

Affective Sales Techniques: How to Promote Your Product or Service
By Jason-Dennis Stewart

Whether you are using articles, blogs, videos, emails, or other methods to promote a product or service, it is obvious that the goal is to have those methods lead to demand for the product of service. Knowing how to affectively convey the value of the product or service is critical to success in all direct sales models, including network marketing. Here is a step-by-step formula to use when promoting your product, service, or business opportunity.

First, speak about a positive aspect of your product, service, or business opportunity.

Then, speak about a negative aspect (I will give an example of how to do this below)

The next step is to speak about a positive benefit that your potential customer will receive from the product, service, or business opportunity.

Lastly, speak about something negative that your potential customer could experience if they do not purchase your product or join your opportunity.

Here is an example of how you would use this strategy to build an affective sales presentation. Just for the sake of example, suppose that you are a network marketer and marketing a (completely fictitious) suntan lotion called Suni 5000. Here is an example of how you may market your business opportunity:

First, list a positive aspect of the business opportunity: The Suni 5000 corporation has created a compensation plan that is one of the most lucrative in the industry.

Second, list a negative aspect of the business opportunity. When I say negative, I mean a potential challenge, not necessarily a flaw in your opportunity: However, it will take effort and the proper mindset to take advantage of this outstanding business opportunity.

Afterwards, you will speak of a positive benefit of the business opportunity: However, if you decided to partner with me in this business opportunity, I can assure that I will personally coach you and show you how to generate more than enough leads to build your business and earn enough income to allow you and your family to live the life that you all desire.

Finally, and perhaps most importantly, you will speak about a negative aspect that your potential customer or lead may experience if they do not take advantage of your offer to join the business opportunity: Other network marketing companies may allow you to market their products or services, but they may not give you the most important thing, which is a proven method to actually bring a constant stream of targeted prospects to you to allow you to build your business and make money faster and easier!

These steps can be used to market opportunities, products, or services. The basic idea is the same, and once you master the formula, you will be able to apply it to anything that you are marketing. The key is to go to action and apply it. Ive always said that the best way to learn is by doing.

Good luck and I wish you much success in your business.

Importance Of Customer Support Product Designed For Samsung Internet Business Call Strategy

When you’re sensing to help you want the perfect Samsung smartphone strategy nside your enterprise that is definitely ideal for gathering your requirements, then simply there are a lot in products you could choose. You can get that IP PBX products, PBX products and even various smartphone. The prospects of ones own gaining unclear can be increased.Have some other issue. You have got paid for an important Samsung internet business call strategy of which this functions to provide a very important nerve center in calls-management. Various situation appears additionally, the strategy ceases to do the job reasonably. Truth be told there is perhaps bedlam with the enterprise with the lack of refined telephone systems for businesses. One individuals and more would have situation on corresponding considering the enterprise along with with the intra-organizational contact.

On each of those a lot of these events, that to begin with right decision may be to contact the individual product belonging to the small business and even tell them within the situation. That faraway product guidance is with the treatment belonging to the telecommunication conditions. This will be achieved instantly with the smartphone and by using the chew the fat strategy. Every in the nation’s different merits. When you’re though to settle on any specific the Samsung business telephone systems call products, perhaps you can secure tremendous allow belonging to the customer service network. The pros might evaluate ones own authentic conditions and will eventually say the perfect Samsung home office smartphone you could choose according to your expections and not of their retailing opinion. It’s a very important pre-sales guidance that is definitely supplied by that faraway customer service network team members.

That faraway customer service network is invariably the best type of however, the problem file size operation. Almost all the reproaches will be addressed via the industry professionals manning the individual product centres. They will likely fully understand the character from your situation and allow that choices straight away which you’ll want to do and a home office.That on-site guidance can remember to take place. However, the problem from the Samsung home office smartphone will be tested to remain corrected in the meantime with the telephonic medium sized.

Is going to be the down sides will be rectified with the web based guidance. As a result, you can get decent opportunities you do not be required to fritter away the time period hunting for that guidance coming with the blog.The application has saved one precious time and even bucks, that can end up highly very important in the enterprise struggling with catastrophe expertise.Customer service network guidance is simply not reliant on that external reasons enjoy bad weather conditions, and uneven days in process. As a result, it can also be called possibly even the later part of during the nighttime and even on great weather conditions.

Accepting Payment Online 7 Steps to Improve your Customers Buying Experience

Of course, the number one way you can improve your client’s online purchasing experience is to accept credit cards on your site, because most of your clients will prefer to use their debit or credit card, rather than send checks through the mail. Credit and debit card purchases are immediate and secure; paper checks are the least secure method of making a purchase from an online seller.

Accepting payments online will also make it far less likely that customers will forget about your site or its address, decide to buy from a competitor who accepts online payments, or put off making a buying decision.

Once you’re accepting credit cards online, there are several other ways that you can improve the buying experience, particularly for those who are new to the Internet and may be apprehensive about completing a transaction online.

#1 – Explain what will happen during checkout and keep the customer informed during the buying process.

Giving a brief description of the process, reassures the customer that they’re on the right track to a successful purchase and let them know when the transaction is complete. For many people, buying online is something they do with great hesitancy; anything you can do to lessen their concerns will be appreciated by your customers.

#2 – Let your customers know that their information is protected and their transaction is taking place on a secure server.

Ensure that your payment page can be clearly identified as a secure site. The components of a secure site include a web address that starts with https; that indicates that the payment page is located on a secure server, and the display of a padlock symbol or logo that can be clicked on to confirm that there is a valid secure certificate associated with the secure server.

It can also help if your secure page starts with the word “secure” as the first part of the web address.

#3 – Send automated Thank You Notes and Personal Receipts to your customers

The transaction isn’t necessarily over when your customer has paid their money and collected their goods. One of the ways you can follow up with your client is to send them an automated note thanking them for their business, as well as a means to contact you after the sale. This also allows you to mention other services and products that you sell, that your customer may be interested in at a later date. Many merchants don’t do this – going the extra mile sets you apart from the crowd.

Subsequent to the thank you note, give your clients another indication that you’ve received their order, by sending a personalized receipt once the order is complete. That way, they have an immediate record of what they’ve bought and can print it for their records.

#4 – Brand your Payment Pages

Having a branded payment page not only makes you look more professional, it will increase your conversion rate and reduce your abandonment rate. Customers will be more trusting and therefore more likely to complete a purchase online if your payment page has the look and feel of your web site. This is especially true of individuals buying online for the first time and those who are buying from you for the first time. Trust, comfort and confidence play a major role in the buying decision of all online customers.

Integrated Management Systems – Advantages To Blend Quality, Ohs And Environmental Management System

The particular Integrated Management Systems (IMS) has grow to be a hot theme not just among manufacturing institutions but in addition among several service organizations for example construction. The primary reason for this trend is due to the increasing quantity of management systems or standards which are implemented globally. IMS requires the amalgamation of several individual management systems such as AS/NZS ISO 9001, AS/NZS ISO 14001, AS/NZS 4801 and many a lot more. Therefore, the main objective of an IMS would be to manage an organisation by way of a single harmonized management system as opposed to several management systems.

The idea of IMS became extremely relevant with all the introduction and implementation of ISO 14001 which envisaged integrated organizational approach (or systems approach) to environmental sustainability. In the same way, IMS has turn out to be much more crucial with all the introduction of many standards. As more and more management systems are obtainable today, it is crucial for any organization to perform towards a harmonized, easy and easily implementable IMS.

It is extremely most likely that any organization implementing AS/NZS ISO 14001 (or the environmental management program), has a quality management program (such asISO 9001) currently in spot. Nowadays, not merely clients but additionally regulatory authorities insist that the suppliers or service institutions (for example construction organisations) should implement AS/NZS ISO 9001 High quality Management Systems (QMS) although moving towards ISO 14001.

When a person pay attention to the AS/NZS ISO 9001, AS/NZS ISO 14001 and AS/NZS 4801 Occupational Health &Safety (OHS), he/she would find that all these systems have numerous common processes and procedures. Also, its important to note that there are no ISO standards for OHS. However, implementation OHS or adhering to OHS requirements in an organization may be easy if it has the QMS and EMS accreditation currently in place.

Why any organization aims for IMS ?

In order to hold on to or satisfy consumers, many businesses mandate its suppliers or service providers (for example construction contractors) developing and implementing their own high quality, OHS and environmental management systems.

To overcome trade barriers, several companies or construction companies (operating in global markets like USA, EU, and Australasia) adapt and implement ISO 9001 and ISO 14001 accreditations. Such accreditations not just enhance the image of any organization globally as top quality and environmentally conscious organization but additionally such an organization is readily accepted by customers in the global markets.

Cost lowering through lower insurance payments: – Numerous businesses that have implemented AS/NZS ISO 14001 and AS/NZS 4801 can be eligible for reduced Insurance premium offered by insurance companies. The organisations such as construction businesses which are running in highly risky and constantly changing function environment may be able to get appreciable benefit via IMS which comprised of AS/NZS ISO 9001, AS/NZS ISO 14001 and AS/NZS 4801.

It demonstrates not merely their commitment to quality and also its adherence to processes and procedures required for the safety of the workers at the work place including the environment.

To enhance the effectiveness of the QMS, EMS and OHS,
To demonstrate the sensitiveness to the environment and commitment to safety by doing the right thing at the first time, as described in ISO 9001, ISO 14001 and AS/NZS 4801.
To decrease the manufacturing and operating costs and enhance Return on Investment (ROI) by way of implementation of QMS, EMS and OHS

Besides above, any business can get a higher ROI through IMS which utilizes the advantage of similarities of ISO 9001, ISO 14001 and AS/NZS 4801. Also, it can reduce ambiguities and confusion amongst employees when implementing the QMS, EMS and OHS associated standards.

Current data show that numerous companies have successfully integrated partially or fully all the management systems. For example, automotive, electronics, steel, chemical and service (construction industry) industries have demonstrated the effectiveness of IMS through improved ROI. In essence, they were capable to lessen operating expenses, time required to implement the processes, complexity (or ambiguity) of the management systems, through IMS. Similarly, such companies were able to have higher employee satisfaction and moral by way of integrated or simplified strategy to defining perform instructions or job descriptions and tasks or performance standards.

There are several advantages could be derived through implementation of an IMS in an organization:

Since QMS, EMS and OHS has similarities, all three can be simply combined to have common organizational goals and objectives;
Can have a harmonized and simplified management program in the organization; in essence, workers or staff can be provided with one set of clear instructions as opposed to multiple instructions that can lead to confusion and conflicts. Therefore, much documentation and reporting on each program can be minimized.
The training of employees can be streamlined under single system rather than multiple training required under numerous systems.
Optimum use of resources resulting from maintaining a single process for all activities required under IMS. In other words, staff training, document control, management review, corrective and preventive actions need only less time and effort compared to implementing multiple management systems.
Can enhance organizational performance in terms of reduced customer complaints, product non-conformities, accident, well being and environmental related risks; similarly, it can reduce high quality related risks or issues as well.
It helps the organization to combine high quality, environmental and OHS objectives into the overarching corporate strategy.
It emphasise the top management and the staff at all levels to consider quality, environment and safety with equal priority.
It puts in location a broad agenda for continual improvement of high quality, environmental and OHS systems.

In summing up, one can conclude that Integrated Management Program will allow any construction organization (or any other) to combine top quality (AS/NZS ISO 9001), Environment (AS/NZS ISO14001) and Wellness and Safety (AS/NZS 4801) into a single management program. It will not only make the organization effective in terms of compliance on quality, environmental and wellness & safety but also be able to improve its efficiency and productivity resulting in higher ROI.

Nagpur Promising City For Investment In India

Nagpur, referred to as the ‘orange city’, is located in Maharashtra. It is a major city and contributes heavily to the state economy. In fact, it is known as the second capital of Maharashtra. It is emerging as the most promising location for investment in India. The infrastructure development is leading cause for Nagpur as an investment destination in India.

Many IT and IT related companies have established base in Nagpur. Great infrastructure coupled with skilled labor is the chief reason for Nagpur being held as a preferred destination. It fully satisfies the pre-requisites of the IT industry; i.e. power and connectivity. IT majors such as Wipro, Infosys, and HCL have already established their centers in Nagpur and many others are following suit. This industry offers great investment potential and growth prospects.

Nagpur also has many specialized and premier institutes. These top-notch institutes are the major reason why there is an abundance of professionals available in Nagpur. Foreign investors can also look at investing in the education sector owing to Nagpur’s excellent infrastructure. Also, the government has relaxed some FDI norms for investing which is an added stimulus to invest in this sector.

The real estate sector in Nagpur is going through a boom time. The MIHAN (Multi Modal International Hub and Airport for Nagpur) is a project that is going to boost the real estate sector further. The International Airport is also going to be set up as a part of the MIHAN project which will further boost the prospects of Nagpur.

MIHAN is also set to have an Information Technology Center, a captive power and a health center along with other manufacturing units. The infrastructure is supposed to be top notch and up to international standards. This project will transform the landscape of Nagpur. Thus, the real estate sector offers good prospects and potential for investment with more government initiatives such as these.

The transport industry is yet another area for foreign investment. To keep pace with the industrialization and establish Nagpur as a world-class city, the transport avenues are going to need up-grades. Hence, this sector has the potential for foreign investment and expertise.

The tourism industry is an area for investment, too. This sector has already garnered 120 million dollars. Nagpur has many popular tourist locations such as the Ambazari Lake, Balaji Mandir and the Sitabuldi Fort. Tourists visit Nagpur frequently, especially during the winter season. This is another major area one can look to invest in.

Agriculture is a significant contributor to the economy of Nagpur. Crops such as sugarcane, wheat, pulses, and cotton are grown here. Nagpur is especially famous for its oranges worldwide. Hence, the agricultural sector is also a great avenue for investment.

Owing to its strategic location, it can also be used as a multi-model trans-shipment center for agro and industrial commodities within India. It can also act as an international complex for cargo products.

Nagpur offers a plethora of options and foreign investors can look to invest in the above mentioned areas and avenues in Nagpur to reap multiple benefits.

Incident Management And Problem Management In Kovair Itsm

Incident Management
For IT service organization, it is essential to manage the event that disrupts the normal operation of a service. Usually the event is known as Incident, which may reduce the quality of service by means of any interruption. The challenge for the IT service provider is managing the Incident in an effective way to quickly restore the normal service operation as per Service Level Agreement and with least impact on business. The objective of service team is to analyze the incident, and provide work around to restore the normal service. But often, Incidents may initiate due to failure or error in IT infrastructure, and if work around is not available then Change may need to occur. Incidents, which are not identified as an out come of any IT infrastructural failure, nor have any workaround, are recorded as Problem.

Highlights of Incident Management in Kovair ITSM
Scope to create Incident from Service Request Management, and it is applicable only for IT-related service requests. An incident can be created manually or automatically. If a similar Incident exists, then the service team should link the Incident with an existing Service Request. Otherwise (in absence of similar Incident), the application will automatically create an Incident against the Service Request, and establish a relational link among them.
Provision to classify Incident on different parameters, and accordingly route it to a respective service team. Classification of Incident is necessary because an Incident may have workaround to restore the service, or in absence of any suitable workaround it may be identified as a Change or a Problem. The classification done at the beginning helps to take quick action on the Incident, and streamline the activities of a service team.

Defined process to identify interruption in service (that may be recorded directly in the system or transmitted from a Service Request), and to restore the service quickly by suitable workaround following a Service Level Agreement. This pre-defined process can be enhanced (customizable) as per business need, and meet the objectives of the incident management work flow of service provider.

Closure of Incident is managed through the process. Multiple Incidents can be linked to a Change or a Problem, in that case, closure of all these Incidents is strictly dependent on the closure of a linked Problem and/or a linked Change.

Problem Management
The significant difference between Incident Management and Problem Management in Kovair IT Service Management is that Incident Management focuses on a quick restoration of quality service, and Problem Management focuses on the origin/cause of service interruption. When the occurrence of an Incident is frequent or has severe impact on business operations, then Problem Management comes into the picture to determine the cause of Incident, and to seek solution. When the origin/cause of a Problem is identified it becomes Known Error. Problem Management can be of two types Proactive and Reactive. The objective of Proactive Problem Management is to prevent Incident before they occur in IT environment. This can be achieved by continuous inspection of service quality and analysis of IT infrastructure. The Reactive Problem Management, on the other hand, focuses on root-cause analysis of occurred Incidents and to provide solutions against them.

Highlights of Problem Management in Kovair ITSM:
Scope to create Problem from Incident Management. It can be created manually or automatically. If a similar Problem exists, then the service team should link the Incident wit an existing Problem. Otherwise (in absence of similar Problem), the application will automatically create a Problem against the Incident, and establish a relational link among them.

Supports analysis and investigation to identify the origin/causes of any interruption or malfunction in service quality (which is referred as Incident). It can be done for already occurred Incident or for a potential Incident that could be a threat to the quality of service in future.

Provides the scope to raise Requests for Changes (RFC), against the interrupted service that can be restored only by making changes in the IT infrastructure. A defined process for a root-cause analysis, a solution delivery, and post implementation review. A post implementation review and confirmation is necessary to make sure that solutions are appropriate to restore the quality service without any adverse impact that may degrade the quality. This pre-defined process can be customized as per business need and objectives problem management work flow of the service provider.

Closure of Problems is managed through the process. Multiple Problems can be linked to Change; in that case, closure of all these Problems strictly depends on closure of that link Change.

Excellent Career Development Path For Uae Nationals At The Injazat Institute

It’s all to do with the training: you can do a lot if you’re properly trained, as rightly quoted by Elizabeth II. There is no doubt that apt training services and certified development programs will certainly lead you on the path of self-development and bolster your professional growth. Further, in this cut throat business competition, it has now become a requisite to possess professional training and certifications to get highlighted in the crowd.

The Injazat Institute, one of the reliable training and development institute in Abu Dhabi, UAE has designed a special national development services for UAE nationals. This program is structured to develop and nurture the future talent of UAE by providing them with high skilled trainings and intellectual guidance on different subject matters. However, let’s take a detailed look of what exactly the institution has in store to offer UAE nationals:

Overview

The Injazat Institute is fully committed to support the growth and advancement of UAE national’s within the organizations. They have featured a Career Development Plan (CDP) which aims to support the candidate’s development and ensure that they are proficient in their current roles and adds value to the business objectives. In addition, CDP also aims to meet the company’s long term goals as well as individual’s career aspirations.

Stakeholders

The institute is solely responsible for the implementation of an effective career development plan for each of the UAE national employee. The main stakeholders in this plan are the CEO, Human Capital Department and candidates line managers. The most important stakeholder in the process to ensure success is you yourself and rest The Injazat Institute is responsible for providing full support to your career development in terms of training for the skills required within your current and future roles.

Purpose of this Program

There are numerous benefits and advantages to pick on this program:

-Support the development of talented UAE National employees through focused development programs

-Accelerate the development of high-potential UAE Nationals through:
-Identifying High Performers;
-Developing Fast Track Programs;
-Implementing Succession Planning;
-Identifying Workforce Planning Strategies;
-Support through career counseling to develop career paths.

Above mentioned is the complete gist of the UAE national development programs which will be carried effectively to polish all the UAE nationals and leading them ahead in the path of success. The Injazat Institute aims to provide superlative training and services for the UAE national development and assist them to kick start their career in some of the renowned organizations!
For more details visit: www.ti2.ae

Tips On More Effective Trifold Brochure Printing For Marketing Business

Trifold brochure printing is a fine alternative for doing business marketing. With this letterfold brochure variation, it has more sections to place in pictures and illustrations as well as other significant details about a specific promotion. This is helpful to readers in understanding more the services or products being offered. The most frequently used trifold brochure has letter size 8.511 on sheet that is folded thrice and printed in a horizontal direction on all parts or sections made. It usually has six divisions if there are three areas on every side.

When it comes to the layout with a trifold brochure printing, it should be planned carefully to maximize the use of the brochure. A persuasive and innovative design is necessary to obtain the interest of the reader at the same time relay the message efficiently.

Since it has six sections, it is vital to decide which ideas and illustrations are supposed to be placed in each panel. The cover has to be intriguing to rouse the interest of readers. The letters and images or illustrations have to be organized in way that does not create visual disarray. Always include your companys pertinent information particularly the name, location, and contact details.

Tips on laying out marketing images and texts

Design an attention-getting cover for your trifold brochure printing. It is essential to obtain the attention of the reader as soon as they see the brochure. Because it is the cover readers can take a look at initially, the prints and images should be made very attractive and interesting. This can be accomplished with the use of a good illustration or image, nice harmonization of colors, great headliner, among other concepts and ideas.

High quality pictures are the best choices. As you market products, make use of good quality pictures for people to look at them. Other business proprietors go to the extent of hiring professional photographers to generate outstanding photos for brochures.

Easy to read prints or characters are a must. With fonts, there are many options. Fonts that are easy to read and reflect the aim and overall idea of the brochure can help in relaying the message successfully. Avoid using many font styles. One or two styles can already facilitate keeping the designs of the brochure orderly.

Ample white space is important. White space is good for keeping the design of the brochure in order.
This facilitates the harmony and appeal of the brochure when looked at. The white space can also help the readers concentrate their sense of sight appropriately on the printed information on the brochure.

Make use of the colors of your company. Incorporate the company colors in the design of the brochure. This is excellent in building up the branding of the products and services offered. The designs may be matched up with other promotional resources such as presentation envelopes or folders, business cards among others. This should be prioritized while planning the layout and design of the brochure.