Innovation -The Key to Indias Growth

Has “innovation” become yet another buzzword today, a passing fad… or is it truly the engine of growth?

While
one study published by Businessweek in association with Boston
Consulting Group reveals that 25% of new products launched by
established companies generate enthusiasm amongst users owing to
appropriate utilization of business innovation techniques, another
recent survey revealed that there was contention around the word
“innovation” itself, with 60% of respondents choosing to add their own
definitions. A majority looked at ideas from other domains instead of
brainstorming, prototyping, experimentation or collaboration (as a
technique for finding ideas). Further, most people ranked DaVinci as the
greatest innovator, followed by Edison and Steve Jobs (most didn’t know
who Tesla was)! On a side-note, how many of us can even name five
contemporary Indian scientists?

It is not surprising therefore, to
see many MNCs recently setting up Innovation Centres and Hubs in India,
but not even a single new product idea has come out from them as yet.
Many firms come out with an improvement over an existing product line
and tout that as an “innovation”. Clearly, most seem to be just paying
lip-service or trying to ride this latest bandwagon without the
slightest clue how to really go about the business of innovation.

One
can take a cue from leading global giants such as 3M, Xerox Parc, and
Ideo who are well known for giving us scotch-tape, photocopiers, and
stupendous designs. But not many know that Xerox Parc, for example, have
also come up with innovations such as laser printing, Ethernet, the
modern personal computer, graphical user interface (GUI),
object-oriented programming, ubiquitous computing, amorphous silicon
(a-Si) applications, and advancing very-large-scale-integration (VLSI)
for semiconductors, to name a few.

Some of these innovations had
the power to change the world. How many such examples can we cite coming
out from India or from an Indian company? As a nation, we already have
some of the most talented scientists, academicians, researchers and
engineers along with enough investors, VCs, funding, grants and seed
capital to make it all happen. Yet how many ‘Google’s or ‘Facebook’s
have we launched in the global markets? As the survey mentioned above
revealed, we are happy to “look at ideas from others instead of
brainstorming ourselves” – quite a sorry state of affairs for a country
poised to become the economic powerhouse of this century.

We need
to only look at the history of innovations and new product or technology
launches in US and Europe and correlate that data with the economic
progress of these markets to believe and understand that innovation
really does have the power to bring about a radical change and how it
does so.

However,
all is not lost, as there are a few companies in India such as UNIKEN
(technology innovation solution providers) and Hexolabs (of Mobile
Antakshari fame) who are working in niche areas but growing rapidly and
impacting global markets in an unprecedented way.

Uniken’s
Innovation Centre (located in Pune), is ready with a line of 20-30
innovations of which only two product applications have been launched so
far, and have already become runaway successes! VPSI (Virtual Private
Secure Internet) and TruBank secure internet banking solution are based
on the REL-ID mutual authentication and encryption protocol. This
technology has the potential to be a game-changer in the global BFSI
industry, with most of the leading banks in India having chosen to
deploy the same to protect their customers from cyber fraud and phishing
attacks.

Other innovations by Uniken cut across industry
verticals and have multiple applications – such as Hand Geometry
Biometric Verification System, a micro-AC, solar-powered farming and so
on. And most people would not even have heard about this company that
claims to be the only company in India which is in the “business of
innovation” and has some of the leading experts like Dr. Whitfield
Diffie and Dr. Pat Shankar on its Scientific Advisory Board.

As a
country we have to make a concerted effort to stop being experts at
imitation and start becoming masters of innovation, if we have to
leap-frog an entire generation of technological advances. And our
innovations should focus on developing technology and tools that can
improve the quality of life, make things simpler, better and easier –
and only then would we have created something that has the power to
bring about change.�

The Significance of Innovation Management Software

To stay ahead in any business, it is very important to have
the best innovation management software. Such a software program will
help a company become more stable and dynamic. In today’s struggle to
survive, a company has to be open to all new suggestions and
innovations. This is extremely important in increasing the revenue of
the company and cutting down on all additional costs. Employees have
much to do in this case. They come up with innovative ideas each day and
the innovation management software is the best to monitor them. There
have been companies, which are trying to cut down on cost simply by
reducing the number of employees within the organization. However, most
experts are of the opinion that this is not the right thing to do.

Through innovation management process, you would
come to know that people working within your organization are great
source of improvement. They are the pillars of innovation and they know
how to grow your company. Business lies in the minds of employees and
thus, less number of employees would mean a reduction in total output.
Rather than reducing the number of employees within the organization, it
would be best to utilize them in making the organization more
meaningful. Through the best innovation management process, you can
reduce company’s costs. This will help you save a great amount of
revenue. The management process can also work best in enhancing the
income percentage of the company. Once there is a way to raise the
income, the employer would have no more problems in handling the
required number of employees. New ideas can make a company strong and
competitive. A smart company can well develop with time and make the
best use of the total work force that it has.

When
dealing with innovation management systems, you can adopt several ways.
It is important for the employees to be more cautious. The owner or the
managing staff of a particular organization can go circulate emails to
all the potential employees asking for the required suggestions and
advices. As an employer, you can ask your employees several questions
and through these interactions, you can find solutions to several
organizational issues. Once the employees know that their suggestions
are best accepted and are motivated positively. Once the innovation
management systems are put to practice, you would find how things are
working for the best of your firm. There would be so many ways open
before you for implementation. Now you have to decide which would suit
your company the best. Once an idea works, the one who proposed the plan
should be appraised and rewarded appositely for encouragement. This
would set a great example of motivation among other employees within a
company.

Open Innovation for Mobile and Telecom Brands

The most crucial element that contributes to a brand’s success
and longevity in today’s competitive era is, streamlining the process
of idea management and open innovation. In the recent past, we have seen
numerous creative initiatives taken by the mobile and telecommunication
brands in terms of compelling advertisements, online PR and branding
campaigns and many more. The objective behind all this is to deepen
their audience connect, that would result in better revenue, goodwill,
positive word of mouth publicity and solutions to business concerns.

Leading mobile giant Nokia sought help from the
process of open innovation sometime back. The famous Nokia tune known as
“Grand Valse” is one of the most recognized tunes in the world.
However, the brand wanted to come up with a fresh version of the same.
For this, Nokia launched a global crowd sourcing competition encouraging
people to create a new tune to be included in their 2012 product
portfolio along with the original tune. This competition witnessed the
creative inputs from young composers and musicians who used instruments
like pianos, ukuleles and trash cans to come up with a contemporary
version of the iconic Nokia tune initially launched in 1994. A panel of
judges were assigned to select the best tune that was original,
expressive and was distinctly the Nokia Tune in a remixed format.

Could
anyone have imagined that the latest Nokia Tune that audiences listen
to all over the world has been contributed by one of them? Perhaps a
decade back such an initiative would have been a rare phenomenon. Today
the story is diffrent. Mobile and telecom brands have realized that the
audience at large is their biggest source of ideas. Even an average
person having zero experience on how the telecom sector functions can
come up with a revoluationary thought that can enhance an organization’s
productivity and brand recall value exceptionally.

Leading
telecom brand Vodafone too resorted to crowdsourcing with respect to
innovative uses of wireless technology, The Vodafone Americas Foundation
came up with a Wireless Innovation Project in the form of an open
competition, This was done to increase implementation and promote
innovation associated with technology for an improved world. This
competition welcomed people to share their creative ideas about putting
wireless technology into action. Innovators and entrepreneurs from
uncharted territories took part in this competition contributing their
visionary ideas.

Mobile and telecommunication technology is used
by everyone globally. Hence, the way people experience its benefits they
also witness the loopholes. According to eminent brands of this
industry vertical, it is this “people” whose thoughts and viewpoints
matter in enhancing the product range. Modern day idea management
solutions helps mobile and telecom brands to attain the same and create
an atmosphere of knowledge sharing.

Constant Enhancements Via Creativity And Innovation

Inventions which have the power to initiate extensive
paradigm shifts in most industrial nations seem to have run out around
the time recessions ranging from global to regional magnitudes started
to manifest in the same countries. There aren’t any modern luminaries
whose achievements run parallel to giants of industry like Bell, Edison,
Rockefeller, Tesla or von Braun but humanity as a whole has managed to
persevere and make giant strides in making everyday living more
convenient through science and technology all the same.

Creativity and innovation has made constant
enhancements in computing, commuting, communication as well as every
other aspect of modern life. After landmark discoveries in
telecommunication (telephones) transportation (cars and air travel) and
everyday utilities (indoor plumbing, electricity, indoor lighting) were
made, the next logical step would be continuing to refine these
discoveries and fine tuning their features to maximize their efficiency,
making way for further innovation to take place, in a nutshell.


Products or services, no matter how valuable or useful, are often
constrained by minor setbacks or disadvantages after their initial
creation or development. Telephones were previously limited by a finite
cord, and most of land transportation prior to the widespread use of
gasoline was made possible by putting a toll on beasts of burden.
Innovators found ways to render a practical solution by thinking outside
the box and generally coming up with unconventional methods to
circumvent these inconvenient developmental hiccups and benefit society
as a whole. Spending your afternoon doing some light reading of the
history of the internet, microprocessors, online digital distribution
services as well as a wide range of other similarly tech oriented should
clue you in on the overall influence of innovation on our present day
culture.


Changing your business model in order to foster creativity and
innovation should be a goal that you ought to commit to if you want it
to grow, expand and avoid stagnation as our lives become more and more
intertwined and connected socially through the internet. You can
accomplish this by utilizing cost effective means to interact with your
customers as well as potential ones, this will enable you to gain much
needed feedback on improving customer purchasing habits, selling your
products or services more effectively online, mulling over the
possibility of making subscriptions enhance your business and finding
distributors that you can partner up with to improve how your products
are marketed.

Nevertheless, creativity and innovation doesn’t
have to be exclusively applied to huge scale entrepreneurial ventures,
unleashing your creative impulses by minding which foods you eat
(specifically the nutrients and antioxidants you ingest), performing
menial tasks and relying on lists and notes to help keep you focused go a
long way in inspiring you to think outside the box like most of the
influential innovators leaving their mark on history today.

Leading Industrial Design Companies from Ideas to Innovation


If you love brainstorming sessions at your work place then you can
understand that is the starting point or the birth of any great idea.
For industrial design companies these sessions are what bring about a
unique blend of various view points, of various members of an
organization; each possessing a unique knowledge of the subject. So when
clients sit in on these meetings they can actually see the team in
action and know that yes; this is the place where he will see his best
product created and hope for something great every time he comes back.

Industry Needs Addressed


Industries run on equipment that work day in and day out. So what you
as clients are looking for are strong designs that will withstand the
test of time and continue to satisfy users across the globe. It doesn’t
matter if the client has a large global presence or is just a small
family owned business, a need to create something innovative is present
almost everywhere. Today’s competitive climate demands that hard labor
be replaced with sound ideas that will remove part of the labor
intensive work and put forth something that is reliable and cost
effective as well. For stable industrial design firms, that becomes the
starting point of their innovation strategies.

The Objective of the Design


A design cannot be successful unless it solves the problem for which it
was created. For example, if an industrial firm needs an equipment belt
to be made with a design that helps flip the contents over onto a
waiting vehicle then that is exactly what needs to be created. If the
prepared concept, by the appointed industrial design firm, needs an
extra pair of hands to flick a switch every time something passes then
the intention is incomplete and doesn’t serve its purpose. That does not
mean that ideas cannot veer off from its original course but the
destination has to be what is really needed at that point of time. So
the final design has to be practically tested and used to understand if
any flaws are present and eventually corrected to actually serve the
purpose for which it was created.

Expert Craftsmen At Your Service


For a company that thrives on innovation, no restriction exists that
can bind their creative visions. Be it in a user interface environment
where a product directly relates to customers like a mobile application
or equipment that takes into account the health of the user and serves
the medical fraternity. This is the part where medical device
development can really change the way healthcare industries work. A
strong design can not only help the client but will address the overall
healthcare sector. Challenges are faced in every sphere of life and a
superbly able designer can bring together a strongly engineered and
developed idea, turn it into a product, take it through a long grueling
process from innovation to verification, testing and then finally to
manufacturing the approved product.

Innovation Mining – A Must For Team Building And Corporate Growth

How to improve business and grow it manifolds? This is the
most common question faced by companies, whether big or small. The
challenge to boost earnings and improve the company’s share value is the
broad objective. To achieve this, it is first essential to build teams
that are synergized. Strong team dynamics can render an organization
profitable and its operations productive. This is also what holds for
innovation. Strong team dynamics is conducive for innovation to breed.
It is true that the collective experience of many weighs greater than of
a single person, the same holds true for innovation.

Biggest hurdle to innovation

Most
multinationals, or for that matter small startups, get involved in the
mathematics of their growth. In the cycle of making more profits and
increasing the company’s share value. In this rut, they tend to overlook
the importance of major initiatives. In their efforts to sustain
growth, the companies become averse to risk-taking and hence choose the
incremental product and service expansion. In short, rather than taking
an out-of-the-box approach and introducing a revolutionary product or
service, they rather play it safe.

What is innovating mining and how it can help?

Innovation
mining is a technique that helps a company scout their employees,
customers, and at times general public for ideas, or innovations. For
instance, if you scout for problems from the masses, you can tumble upon
some innovative idea to deal with the problem that in turn can bring
along a major development. This is a technique that opens up the
innovation process and helps company value anybody and everybody as
contributions can come from any direction and not just within the
company. However it is difficult to train outsiders on innovation,
companies certainly can take help of specialized corporate training
providers to let their employees know about innovation.

Innovation training – Is it possible?

Is
it possible to teach an employee to be creative? Can a creativity or
innovation workshop help in doing the trick? The answers to these
questions are tricky. A handful of people in your company would feel
that they are creative and can come up with innovative ideas. The rest
would follow the tried and tested ways which restrict creativity. In
today’s corporate culture, left brain thinking has taken precedence. In
short, logics, rational, precision and analytics rule the roost. How to
bring the switch to right brain thinking pattern? While it is a common
notion that creative people have the innate quality of being different,
it is to be noted that people can be guided to think in a certain way
via innovation training program.

Mental blocks that restrict
your mind to tried and tested patterns of thinking can be unlocked by
innovation management program. A workshop by an expert experiential
innovation trainer can help corporate guide their employees to know
about different thinking patterns. In short, Innovation development
Programs can help open the unexplored doors of creativity.

Resolving Global Concerns With Open Innovation

Scientific
technologies and internet advancements had made it easier for reputed
brands to attain success in terms of better revenues, marketing,
branding and product development. With great success comes greater
responsibilities. The responsibility of making the world a better place
to live. Corporations and institutions officially term this act as
“corporate social responsibility” where they give back to the society
whose resources have been used by them to achieve their objectives. In
addition to that, there are certain organizations that addresses
critical environmental and health concerns and resolve them. When it
comes to working things out, records have proven that open innovation is
the appropriate option.

Imagine
H2O, a non-profit organization in the United States have been carrying
on multiple open innovation practices to gather innovative ideas for
tricky water issues. One of them had been the 2010 Water Energy Nexus
Competition that declared a winning amount of $100,000 for
companies/individuals whose ideas can help to minimize the amount of
energy needed to treat and move water and wastewater. The open idea
capture campaign has attracted more than 50 teams from regions such as
Canada, Australia, Netherlands and Singapore with revolutionary ideas
that resolved the concern with ease and precision. Furthermore, the
ideas also had suggestions that can be used for other allied water and
wastewater treatment issues.

It has been observed that when a
company crowdsources for an agenda, it gathers a huge pool of opinions,
inputs and viewpoints that carry potential solutions for other poignant
issues that the company might encounter sooner or later. Crowdsourcing
allows a company to present its concern or objective to the mass at
large, enabling the ideas and solutions to be a perfect blend of quality
and quantity.

University
of Washington, United States made use of crowdsourcing while announcing
its crowdsource computer game Foldit to arrive at solutions for health
issues. This game was set up to assist scientists to come up with
innovative ways to combat ailments by working on the proteins in the
body. Proteins are the building blocks of life and can play a vital role
in curing chronic diseases. This online game achieved revolutionary
ideas, such as creating an 18-fold active version of the enzyme for
catalyzation and many more.

Efficient idea management tactics is
not merely a process,it is a practice or more aptly a way of life that
facilitates health, healing and a better environment for the world.
Furthermore, it creates a culture of knowledge sharing, where every
individual can make a difference with his/her input and idea for the
social welfare and benefit.

Let Your Business Shine With The Best Innovation

In the present day scenario, companies rely on technology.
Firms from all industries look for technology and business consulting
solutions from time to time. Are you also looking for solutions like
data management system or ERP business solutions? Such solutions give
cutting edge opportunities to the companies in the market. Get going
with this piece of information to know more about the business
consulting solutions.

Presently, there are many companies which are engaged in offering
business solutions to various firms. In order to get in touch with
trusted service provider, you can go online and search for a reliable
partner. At present, there are a number of companies engaged in offering
solutions like sales management solutions, performance management
solutions and others. As you search, there are significant aspects you
should keep in mind. To start with, the first thing you should check is
experience. The company that you wish to hire should have several years
of experience so that you get a real good experience and value for
money. The more experiences a company has, the more are the chances that
they will deal smartly with your issues. Experience leads to great
innovations and solutions.

Secondly, look into the fact that the expertise the company has and
how better it is capable of rendering you the services. This factor
equally correlates with the kind of team experts you will get to work
with. If a talented and experienced team is assisting, it is highly
possible to get better results. Good team work, experience and expertise
is what it takes to get business consulting solutions. In the process,
expenditures matters equally important. You should check out the
companies which are offering all their services such as data management
solution, ERP solutions and others at cost effective prices. On the
Internet, you can easily get the best of services at very affordable
budget. At the same time, make sure there is no compromise eon quality
and also, the service provider abides by the industry leading frameworks
and regulations.

It is important that the service provider you hire should maintain
certain decorum and respects the work profile of a client. In addition,
make sure that the service provider does not leak your matters and
various significant issues. Get going with the Internet and find out the
most trusted partner in business consulting solutions. What are you
waiting for? Do not look anywhere. Just hit the Internet and attain more
information on business and innovation solutions.

Accelerate Innovation Programs Leveraging Enterprise Collaboration And Social Tools

Remember the “Suggestion Box” ? It wasa platform where we
could voice and share our ideas and creative inputs. The words “voice”
and “share” is of utmost importance when it comes to idea sharing. We
have shifted from the physical suggestion boxes to innovative web tools
that collate ideas from employees and customers round the globe. Today
enterprises from LG Electronics to U.S. Transportation Safety Authority
use the web for ideation to improve their products and business.

Idea management thus has taken center stage and is
crucial for organizations aiming to attain a competitive edge over
others. Furthermore, the collaboration landscape too is no more about
teams working in silos to fulfill specific goals and objectives. It is
expanding across enterprises fostering partnership and team work amidst
employees, who might have worked single handedly before. The main reason
behind this shift is, to positively encourage a company to forsake
its”need to know” approach and adopt a “need to share” culture. This
promotes free flow of information and communication amongst employees.

Crowd sourcing as an Enterprise Collaboration Tool

Today
enterprise collaboration has adopted a “people-centric” approach
thatbrings together various business units and functional areas to work
together. It aims to connect influential people, the audience at large
and organizations through technologies to generate ideas and to derive
maximum benefit out of it. Crowd sourcing is considered as a next
generation enterprise collaboration tool. The term might appear a jargon
at first, but it is an essential part of enterprise innovation programs
today. The central idea here is to tap into the collective intelligence
of masses for completing business agendas, which otherwise could have
been done through outsourcing or by the company itself. The process
enables managers to increase their talent pool size and gain deeper
insights intothe customer mind set.

You
can reap the above mentioned benefits by investing in innovative idea
management solutions. These solutions offer anappropriate platform to
bring in all concerned members of your organization and motivate them to
work ona given situation proactively. This ideation platform is similar
to crowdsourcing software that enables you to attain greater
transparency, quicker updates and viable solutions. Other benefits that
an idea management tool offers are:-

� Process improvements
� New competitive services and products’
� Enhanced decision making and enterprise collaboration in a team
� Competitive edge over other market players
� Improved brand loyalty and value
� Spot new areas of expansion and hidden talent within an organization

Social
Media and Innovation Programs Innovation programs and ideation is
incomplete if not extended to the social media realm. The choice is a
simple one. If you want your customers to come up with ideas,
suggestions and other creative contributions, they you have to be tapped
fromwhere they are. Majority of them are onTwitter, Facebook and other
social networking platforms. It helps you to accelerate your innovation
programs by publishing wikis, blogs and articles, requesting for public
feedback on fresh content and many more. Furthermore, networking
socially on a regular basis gives you anidea as to what is working or
not working for your brand.

Companies Need Creativity And Innovation To Move Forward

We aren’t all mind readers; we can’t say that we are all the
same as well. There are those who are truly better than others in some
things but not into everything. Like a person who really runs very fast
and joins marathons and runs races, maybe those guys aren’t that good in
math. We all have our strengths and our weaknesses and if we are smart
enough we should be banking on those strong points than force ourselves
to do good on work which we are weak in. our creativity and innovation
truly shines in those areas where our talent can be exploited, yeah sure
we also need to work on the field which we are weak in but wouldn’t
society benefit from us if we work in our best?

To be honest people nowadays seem to only think of
one goal, earning money, not everyone mind you but most. Companies only
want to earn profit, they see something that works, they train everyone
to mimic that brilliant idea and exhaust that technique till it’s
ineffective. Now how about we let those employees work on the same
techniques but don’t limit them? Would that work?

Of course it
will, probably some of these people who just blindly follow into those
who are in position to lead have their own ideas on how to better the
process that is already used. Maybe these people know how to innovate,
now to use creativity to boost production. We aren’t truly the only ones
smart in this world, and if we are open to that idea, we can then pool
up our knowledge and have a better world.


So just the fact that we don’t know people as much as we know ourselves
leaves us to think that, maybe that guy you pass by in the hallways
every morning knows more than you do about your job. Maybe it time you
get to open your mind to the idea that conducting a study once and a
while, asking around people how to make something better, which in truth
is just a front for you to know more about how to upgrade your work
techniques, is what you need. Companies that do not know how to innovate
are the ones that slowly lose their business and customers. A business
can’t lay stagnant, they have to grow and flow with the tide.


The more you think about it the more you will understand that even
though your company is doing good today, if you don’t upgrade you ideas,
if you don’t try to be more creative, you will lose a lot more that you
think. We have to move with time, play it how a smart man will.